{"id":26770,"date":"2010-04-21T19:41:59","date_gmt":"2010-04-21T17:41:59","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/arbomedia-w-nowych-barwach\/"},"modified":"2010-04-21T19:41:59","modified_gmt":"2010-04-21T17:41:59","slug":"arbomedia-w-nowych-barwach","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/arbomedia-w-nowych-barwach.html","title":{"rendered":"ARBOmedia w nowych barwach"},"content":{"rendered":"<p>Agencja specjalizuje si\u0119 w reklamie online i out of home i wyodr\u0119bnia cztery obszary swojej aktywno\u015bci: indoor, outdoor, guerilla i call-to-action, kt&oacute;re definiuj\u0105 kategori\u0119 active advertisingu.<\/p>\n<p>Taki podzia\u0142 znalaz\u0142 r&oacute;wnie\u017c odzwierciedlenie w nowej identyfikacji wizualnej, w kt&oacute;rej wykorzystano awatary personifikuj\u0105ce mark\u0119. Maj\u0105 one podkre\u015bla\u0107 aktywny i nieszablonowy charakter dzia\u0142a\u0144 przeprowadzanych przez agencj\u0119.<\/p>\n<p>Nowe pozycjonowanie i strategia komunikacji zosta\u0142y opracowane we wsp&oacute;\u0142pracy z agencj\u0105 180heartbeats, kt&oacute;ra jest r&oacute;wnie\u017c odpowiedzialna za identyfikacj\u0119 wizualn\u0105 i opracowanie wszystkich materia\u0142&oacute;w promocyjnych, w tym serwis&oacute;w <a href=\"http:\/\/www.arbomedia.pl\" target=\"_blank\" rel=\"noopener\">www.arbomedia.pl<\/a> oraz <a href=\"http:\/\/www.activeadvertising.pl\" target=\"_blank\" rel=\"noopener\">www.activeadvertising.pl<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"ARBOmedia wprowadza now\u0105 identyfikacj\u0119 wizualn\u0105, kt&oacute;ra ma wyra\u017ca\u0107 jej pozycjonowanie jako agencji specjalizuj\u0105cej si\u0119 w dzia\u0142aniach z obszaru active advertisingu.","protected":false},"author":1,"featured_media":26771,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[772],"class_list":{"0":"post-26770","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-arbomedia","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26770","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=26770"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26770\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/26771"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=26770"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=26770"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=26770"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}