{"id":26578,"date":"2010-04-28T15:00:33","date_gmt":"2010-04-28T13:00:33","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/smart-adserver-integruje-modul-post-test\/"},"modified":"2010-04-28T15:00:33","modified_gmt":"2010-04-28T13:00:33","slug":"smart-adserver-integruje-modul-post-test","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/smart-adserver-integruje-modul-post-test.html","title":{"rendered":"Smart AdServer integruje modu\u0142 post-test"},"content":{"rendered":"<p>Integruj\u0105c modu\u0142 post-test do palety swoich narz\u0119dzi, Smart AdServer mo\u017ce teraz zaoferowa\u0107 swoim klientom now\u0105 funkcj\u0119 przeznaczon\u0105 do analizy jako\u015bciowego efektu kampanii displayowych od strony takich aspekt&oacute;w jak: zwrot, intencja nabycia czy preferencje marki. Modu\u0142 udost\u0119pnia rozpoznanie samorzutne b\u0105d\u017a z asyst\u0105.<\/p>\n<p>Reklamowy post-test umo\u017cliwia analiz\u0119 efektywno\u015bci kampanii reklamowych wychodz\u0105c\u0105 poza szczyt g&oacute;ry lodowej, jakim jest klikni\u0119cie, a tak\u017ce daje sposobno\u015b\u0107 rozpoznania jak kampanie by\u0142y postrzegane przez 99 proc. u\u017cytkownik&oacute;w internetu, kt&oacute;rzy w banner nie klikn\u0119li.<\/p>\n<p>Platforma Smart AdServer dostarcza dost\u0119p do narz\u0119dzia post-test w czasie rzeczywistym, a tak\u017ce daje mo\u017cliwo\u015b\u0107 pozyskania adres&oacute;w e-mailowych u\u017cytkownik&oacute;w sieci, kt&oacute;rzy na niego odpowiedzieli.<\/p>\n","protected":false},"excerpt":{"rendered":"Smart AdServer og\u0142osi\u0142 zintegrowanie do swoich narz\u0105dzi modu\u0142u pomiaru efektywno\u015bci kampanii reklamowych online.","protected":false},"author":1,"featured_media":26579,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-26578","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=26578"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26578\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/26579"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=26578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=26578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=26578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}