{"id":26566,"date":"2010-04-29T10:04:35","date_gmt":"2010-04-29T08:04:35","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/storck-wybiera-euro-rscg-4d\/"},"modified":"2010-04-29T10:04:35","modified_gmt":"2010-04-29T08:04:35","slug":"storck-wybiera-euro-rscg-4d","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/storck-wybiera-euro-rscg-4d.html","title":{"rendered":"Storck wybiera Euro RSCG 4D"},"content":{"rendered":"<p>Kampania BTL pod has\u0142em &#8222;Teraz dzieciaki mog\u0105 je\u015b\u0107 lizaki&#8221;, skierowana do mam z dzie\u0107mi w wieku 4-9 lat, rusza w po\u0142owie maja i b\u0119dzie silnie wspierana w wybranych sklepach handlu nowoczesnego na terenie ca\u0142ego kraju.<\/p>\n<p>Opr&oacute;cz dzia\u0142a\u0144 w miejscach sprzeda\u017cy planowane s\u0105 dzia\u0142ania wizerunkowe w sklepach Smyk. Kampania obejmuje r&oacute;wnie\u017c aktywne dzia\u0142ania samplingowe poza miejscem sprzeda\u017cy. Ekipy samplingowe odwiedz\u0105 miejsca przyjazne dzieciom &#8211; osiedlowe place zabaw, ogr&oacute;dki jordanowskie. W wakacje pojawi\u0105 si\u0119 r&oacute;wnie\u017c na stacjach benzynowych w okresie wzmo\u017conych wyjazd&oacute;w wakacyjnych.<\/p>\n<p>Scenariusz dzia\u0142a\u0144  zak\u0142ada sampling nowego produktu wraz z informacj\u0105 o benefitach.<\/p>\n<p>Za kreacj\u0119 wszystkich materia\u0142&oacute;w BTL r&oacute;wnie\u017c odpowiada Euro RSCG 4D.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja marketingu zintegrowanego Euro RSCG 4D przygotowa\u0142a kampani\u0119 BTL wprowadzaj\u0105c\u0105 na polski rynek nowy produkt z rodziny nimm2 &#8211; nimm2 lizaki.","protected":false},"author":1,"featured_media":26567,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[74],"class_list":{"0":"post-26566","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-havas","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26566","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=26566"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26566\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/26567"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=26566"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=26566"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=26566"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}