{"id":26214,"date":"2010-05-12T13:03:57","date_gmt":"2010-05-12T11:03:57","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kampania-bz-wbk-w-telefonach-komorkowych\/"},"modified":"2010-05-12T13:03:57","modified_gmt":"2010-05-12T11:03:57","slug":"kampania-bz-wbk-w-telefonach-komorkowych","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kampania-bz-wbk-w-telefonach-komorkowych.html","title":{"rendered":"Kampania BZ WBK w telefonach kom\u00f3rkowych"},"content":{"rendered":"<p>Akcja promuje Konto &lt;30 przeznaczone dla m\u0142odych i aktywnych os&oacute;b pomi\u0119dzy 13 a 30 rokiem \u017cycia.<\/p>\n<p>Kampania realizowana jest na serwisach: Mini.wp.pl oraz Wap.orange.pl. Podstawowym formatem w niej u\u017cywanym jest banner mobilny, kt&oacute;ry na najwi\u0119kszych ekranach osi\u0105ga wymiary 300&#215;50 pikseli.&nbsp;<\/p>\n<p>Aby zwi\u0119kszy\u0107 efektywno\u015b\u0107 dotarcia do odbiorc&oacute;w, wybrano grup\u0119 telefon&oacute;w kom&oacute;rkowych, kt&oacute;rych u\u017cytkownicy&nbsp;najcz\u0119\u015bciej pobieraj\u0105 kontent w postaci gier i aplikacji u\u017cytkowych.<\/p>\n","protected":false},"excerpt":{"rendered":"Dom mediowy Universal McCann wsp&oacute;lnie z portalem WP prowadzi kampani\u0119 na serwisach mobilnych dla Banku Zachodniego WBK.","protected":false},"author":1,"featured_media":26215,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1332,224],"class_list":{"0":"post-26214","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bz-wbk","9":"tag-universal-mccann","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=26214"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26214\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/26215"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=26214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=26214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=26214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}