{"id":26160,"date":"2010-05-13T17:47:37","date_gmt":"2010-05-13T15:47:37","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/novem-uruchamia-siec-reklamy-mobilnej\/"},"modified":"2010-05-13T17:47:37","modified_gmt":"2010-05-13T15:47:37","slug":"novem-uruchamia-siec-reklamy-mobilnej","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/novem-uruchamia-siec-reklamy-mobilnej.html","title":{"rendered":"Novem uruchamia sie\u0107 reklamy mobilnej"},"content":{"rendered":"<p>W tym celu powo\u0142ano now\u0105 sp&oacute;\u0142k\u0119 Mobilvi, kt&oacute;ra b\u0119dzie realizowa\u0107 kampanie reklamowe w telefonach kom&oacute;rkowych.<\/p>\n<p>Mobilvi oferuje emisj\u0119 reklam w formie baner&oacute;w i link&oacute;w tekstowych w telefonach kom&oacute;rkowych i urz\u0105dzeniach przeno\u015bnych pozwalaj\u0105cych na korzystanie ze stron internetowych oraz aplikacji mobilnych. Firma wsp&oacute;\u0142pracuje z globalnymi sieciami wydawc&oacute;w rynku reklamy mobilnej, zapewniaj\u0105c dost\u0119p do atrakcyjnych powierzchni w najpopularniejszych w\u015br&oacute;d polskich u\u017cytkownik&oacute;w serwisach i aplikacjach.<\/p>\n<p>Mobilvi do emisji reklam wykorzystuje technologi\u0119 mOcean (Mobile Ad Serving Technology), kt&oacute;ra gwarantuje dopasowanie przekazu reklamowego bez wzgl\u0119du na model telefonu z jakiego korzysta odbiorca. Adserver pozwala na bardzo zr&oacute;\u017cnicowane mo\u017cliwo\u015bci targetowania np. zaw\u0119\u017caj\u0105c emisj\u0119 do konkretnego operatora, rodzaju urz\u0105dzenia mobilnego czy systemu operacyjnego. Dodatkowo, powierzchnie reklamowe zosta\u0142y pogrupowane w pakiety tematyczne np. kobieta, m\u0119\u017cczyzna, trendsetterzy, biznes, rozrywka i lifestyle.<\/p>\n","protected":false},"excerpt":{"rendered":"Firma Novem, specjalizuj\u0105ca si\u0119 w marketingu afiliacyjnym, wchodzi na rynek reklamy mobilnej.","protected":false},"author":1,"featured_media":26161,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[465],"class_list":{"0":"post-26160","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-novem","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=26160"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26160\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/26161"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=26160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=26160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=26160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}