{"id":26124,"date":"2010-05-17T11:00:10","date_gmt":"2010-05-17T09:00:10","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bph-promuje-lokate-pracowita-wideo\/"},"modified":"2010-05-17T11:00:10","modified_gmt":"2010-05-17T09:00:10","slug":"bph-promuje-lokate-pracowita-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/bph-promuje-lokate-pracowita-wideo.html","title":{"rendered":"BPH promuje Lokat\u0119 Pracowit\u0105 (wideo)"},"content":{"rendered":"<p>Tym razem kampania promuje nowy produkt banku &#8211; Lokat\u0119 Pracowit\u0105, czyli lokat\u0119  z dzienn\u0105 kapitalizacj\u0105 odsetek. Emisja spot&oacute;w rozpocz\u0119\u0142a si\u0119 15 maja.<\/p>\n<p>Agencja Gruppa66 Ogilvy odpowiedzialna by\u0142a za stworzenie nazwy dla lokaty &#8211; Lokata Pracowita oraz pe\u0142nej komunikacji ATL i BTL, na kt&oacute;re sk\u0142adaj\u0105 si\u0119: spot telewizyjny, visual prasowy, witryny banku, plakaty i ulotki.<\/p>\n<p>Wszystkie materia\u0142y wpisuj\u0105 si\u0119 w koncepcj\u0119 wizualn\u0105 wdro\u017con\u0105 w Banku BPH.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Gruppa66 Ogilvy przygotowa\u0142a kolejn\u0105 kampani\u0119 reklamow\u0105 dla banku BPH.","protected":false},"author":1,"featured_media":26125,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[133,1303],"class_list":{"0":"post-26124","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bph","9":"tag-gruppa66-ogilvy","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=26124"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26124\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/26125"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=26124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=26124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=26124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}