{"id":26040,"date":"2010-05-18T19:24:19","date_gmt":"2010-05-18T17:24:19","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/orion-zgodnie-z-japonska-tradycja\/"},"modified":"2010-05-18T19:24:19","modified_gmt":"2010-05-18T17:24:19","slug":"orion-zgodnie-z-japonska-tradycja","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/orion-zgodnie-z-japonska-tradycja.html","title":{"rendered":"Orion: Zgodnie z japo\u0144sk\u0105 tradycj\u0105"},"content":{"rendered":"<p>Celem kampanii jest budowa \u015bwiadomo\u015bci marki w segmencie nowoczesnych telewizor&oacute;w LCD. Pierwszy etap kampanii launchowej marki Orion potrwa do po\u0142owy lipca br. Na jesie\u0144 firma planuje realizacj\u0119 drugiego etapu dzia\u0142a\u0144.<\/p>\n<p>W pierwszym etapie kampania komunikowana b\u0119dzie w magazynach specjalistycznych, najwi\u0119kszych tytu\u0142ach wn\u0119trzarskich, lifestyle&#8217;owych oraz prasie skierowanej do m\u0119\u017cczyzn, stanowi\u0105cych istotn\u0105 grup\u0119 odbiorc&oacute;w nowych technologii. KampaniE prasow\u0105 uzupe\u0142niaj\u0105 dzia\u0142ania w internecie, w tym m.in. konkurs dla internaut&oacute;w wsparty kampani\u0105 kontekstow\u0105 oraz kampani\u0105 na witrynach, w kt&oacute;rym najlepsze prace zdj\u0119ciowe lub graficzne przedstawiaj\u0105ce wybrany symbol Japonii zostan\u0105 nagrodzone telewizorami LCD marki.<\/p>\n<p>Kreacje do kampanii przygotowa\u0142a agencja Fat Baby.<\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &#8222;Zgodnie z Japo\u0144sk\u0105 Tradycj\u0105&#8221; FG Poland rozpoczyna dzia\u0142ania wizerunkowe.","protected":false},"author":1,"featured_media":26041,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[748],"class_list":{"0":"post-26040","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-fat-baby","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26040","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=26040"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/26040\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/26041"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=26040"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=26040"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=26040"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}