{"id":25934,"date":"2010-05-24T14:51:07","date_gmt":"2010-05-24T12:51:07","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/heineken-gotowy-na-festiwal\/"},"modified":"2010-05-24T14:51:07","modified_gmt":"2010-05-24T12:51:07","slug":"heineken-gotowy-na-festiwal","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/heineken-gotowy-na-festiwal.html","title":{"rendered":"Heineken: gotowy na festiwal?"},"content":{"rendered":"<p>Kampania zosta\u0142a stworzona dla kana\u0142&oacute;w ATL, POS i digital. Dodatkowo b\u0119dzie przebiega\u0107 z wykorzystaniem niestandardowych form komunikacji. Reklamy autorstwa Grey Warszawa opieraj\u0105 si\u0119 na koncepcji kreatywnej &#8222;Gotowy na festiwal?&#8221;, kt&oacute;rej celem jest podgrzewanie atmosfery oczekiwania na Open&#8217;er Festival.<\/p>\n<p>Z kolei Argonauts uruchomi\u0142a now\u0105 ods\u0142on\u0119 strony <a href=\"http:\/\/www.heineken.pl\" target=\"_blank\" rel=\"noopener\">www.heineken.pl<\/a>.&nbsp;<\/p>\n<p>Nowa strona jest pierwszym z wielu element&oacute;w kampanii promocyjnej, kt&oacute;r\u0105 przygotowa\u0142y sp&oacute;\u0142ki Grey Group na rzecz marki Heineken w tym roku.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Agencje Grey Warszawa i Argonauts s\u0105 autorami nowej kampanii na rzecz marki Heineken oraz Open&#8217;er Festival.","protected":false},"author":1,"featured_media":25935,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[66],"class_list":{"0":"post-25934","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-grey","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/25934","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=25934"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/25934\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/25935"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=25934"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=25934"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=25934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}