{"id":25814,"date":"2010-05-31T14:21:33","date_gmt":"2010-05-31T12:21:33","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/universal-mccann-i-initiative-w-radzie-mediabrands\/"},"modified":"2010-05-31T14:21:33","modified_gmt":"2010-05-31T12:21:33","slug":"universal-mccann-i-initiative-w-radzie-mediabrands","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/universal-mccann-i-initiative-w-radzie-mediabrands.html","title":{"rendered":"Universal McCann i Initiative w Radzie Mediabrands"},"content":{"rendered":"<p>W sk\u0142ad polskiego oddzia\u0142u Mediabrands wchodz\u0105 Universal McCann i Initiative Media.<\/p>\n<p>Struktura Mediabrands s\u0142u\u017cy podejmowanym przez UM i IM wsp&oacute;lnym przedsi\u0119wzi\u0119ciom zmierzaj\u0105cym do wspierania rozwoju oraz generowania oszcz\u0119dno\u015bci. Ka\u017cda ze sp&oacute;\u0142ek  zachowuje swoj\u0105 odr\u0119bno\u015b\u0107 i to\u017csamo\u015b\u0107 rynkow\u0105.<\/p>\n<p>Pod okiem Rady Mediabrands kontynuowany b\u0119dzie rozpocz\u0119ty proces rozwijania grupy w nowych obszarach i podnoszenia efektywno\u015bci dzia\u0142ania. Funkcjonuje ju\u017c wsp&oacute;lny dla UM i Initiative dzia\u0142 backoffice, a w nied\u0142ugim czasie planowane jest uruchomienie nowych jednostek: nowe media, projekty rozwojowe, kt&oacute;re b\u0119d\u0105 pracowa\u0142y na rzecz obu firm.<\/p>\n<p>Cz\u0142onkami za\u0142o\u017cycielami Rady Mediabrands s\u0105: Tadeusz \u017b&oacute;rawski (prezes UM), Marcin Dec (CEO Initiative) i Wies\u0142awa Vonau (CFO Mediabrands).<\/p>\n<p>Funkcja przewodnicz\u0105cego Rady jest rotacyjna &#8211; kadencja trwa 12 miesi\u0119cy. W tym roku Radzie przewodniczy\u0107 b\u0119dzie Tadeusz \u017b&oacute;rawski.<\/p>\n","protected":false},"excerpt":{"rendered":"Mediabrands &#8211; struktura organizacyjna powo\u0142ana przez IPG &#8211; podj\u0119\u0142a decyzj\u0119 o powo\u0142aniu Rady Mediabrands w Polsce.","protected":false},"author":1,"featured_media":25815,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1147,224],"class_list":{"0":"post-25814","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-initiative","9":"tag-universal-mccann","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/25814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=25814"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/25814\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/25815"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=25814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=25814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=25814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}