{"id":25614,"date":"2010-06-11T10:42:44","date_gmt":"2010-06-11T08:42:44","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/statoil-promuje-kawe\/"},"modified":"2010-06-11T10:42:44","modified_gmt":"2010-06-11T08:42:44","slug":"statoil-promuje-kawe","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/radio\/statoil-promuje-kawe.html","title":{"rendered":"Statoil promuje kaw\u0119"},"content":{"rendered":"<p>Pierwszym projektem zrealizowanym w ramach wsp&oacute;\u0142pracy jest launch kawy marki Made To Go, dost\u0119pnej na stacjach paliw Statoil. Celem dzia\u0142a\u0144 komunikacyjnych jest wypromowanie nowego produktu i podkre\u015blenie jego walor&oacute;w smakowych i wysokiej jako\u015bci, a tym samym zwi\u0119kszenie sprzeda\u017cy w\u015br&oacute;d klient&oacute;w stacji.<\/p>\n<p>Agencja marketingu zintegrowanego Momentum Worldwide by\u0142a odpowiedzialna za opracowanie koncepcji i zrealizowanie dzia\u0142a\u0144 promuj\u0105cych kaw\u0119 marki Made To Go oraz kreacj\u0119 i produkcj\u0119 materia\u0142&oacute;w POS dost\u0119pnych na stacjach paliw Statoil. Powsta\u0142y tak\u017ce spoty radiowe, kt&oacute;re emitowane s\u0105 m.in. w takich stacjach radiowych, jak Polskie Radio, RMF, Radio Zet  oraz spoty sponsoringowe, kt&oacute;re s\u0105 obecne na antenie TVN24. Zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 dom mediowy MPG.<\/p>\n<p>Momentum Worldwide jest odpowiedzialna za obs\u0142ug\u0119 full service stacji paliw Statoil. Umowa ma obowi\u0105zywa\u0107 do ko\u0144ca 2011 r.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Momentum Worldwide rozpocz\u0119\u0142a wsp&oacute;\u0142prac\u0119 ze Statoil Poland.&nbsp;Pierwszym projektem jest launch nowej marki Statoil &#8211; Made To Go.","protected":false},"author":1,"featured_media":25615,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9672],"tags":[223,1036],"class_list":{"0":"post-25614","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-radio","8":"tag-momentum-worldwide","9":"tag-statoil","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/25614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=25614"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/25614\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/25615"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=25614"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=25614"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=25614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}