{"id":25524,"date":"2010-06-15T13:19:04","date_gmt":"2010-06-15T11:19:04","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bb-intext-w-ofercie-bb-elements\/"},"modified":"2010-06-15T13:19:04","modified_gmt":"2010-06-15T11:19:04","slug":"bb-intext-w-ofercie-bb-elements","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/bb-intext-w-ofercie-bb-elements.html","title":{"rendered":"BB Intext w ofercie BB Elements"},"content":{"rendered":"<p>Obs\u0142uguje on ca\u0142o\u015bciowo dzia\u0142ania prowadzone w oparciu o formy reklamy kontekstowej, dobieranej wed\u0142ug s\u0142&oacute;w kluczowych identyfikowanych w tekstach redakcyjnych publikowanych na stronach serwis&oacute;w internetowych. Oferta kierowana jest do wydawc&oacute;w serwis&oacute;w internetowych, portali oraz sieci reklamowych.<\/p>\n<p>Kluczem dzia\u0142ania BB Intext jest analiza tekstu na stronie, a nast\u0119pnie dob&oacute;r wy\u015bwietlanej reklamy (w postaci &#8222;dymka&#8221;), pod k\u0105tem zdefiniowanych s\u0142&oacute;w kluczowych.<\/p>\n<p>Dost\u0119pne formaty reklamy BB: tekst, tekst + grafika, VIP, Shop (w reklamowym &#8222;dymku&#8221;&#8221; mo\u017cna dynamicznie prezentowa\u0107 zawarto\u015b\u0107 swojej strony internetowej, e-sklepu czy wybranej cz\u0119\u015bci oferty), Flash  (reklama w formie animacji flaszowej, z mo\u017cliwo\u015bci\u0105 do\u0142\u0105czenia opisu tekstowego i linku) i Video (w dymku umieszczony jest spot wideo).<\/p>\n<p>Mo\u017cliwe s\u0105 dwa modele implementacji systemu BB Intext: w jednym z nich w\u0142a\u015bciciel powierzchni reklamowej zarz\u0105dza kontem we wsp&oacute;\u0142pracy ze swoimi klientami lub reklamodawcami; w drugim &#8211; reklamodawca otrzymuje dost\u0119p do konta i sam sobie nim zarz\u0105dza, a administrator jedynie akceptuje i uruchamia kampanie.<\/p>\n","protected":false},"excerpt":{"rendered":"BB Elements wprowadza do swojej oferty system reklamy BB Intext.","protected":false},"author":1,"featured_media":25525,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2250],"class_list":{"0":"post-25524","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bb-elements","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/25524","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=25524"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/25524\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/25525"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=25524"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=25524"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=25524"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}