{"id":23588,"date":"2010-09-02T19:09:14","date_gmt":"2010-09-02T17:09:14","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/wplywy-reklamowe-najbogatszy-polsat\/"},"modified":"2010-09-02T19:09:14","modified_gmt":"2010-09-02T17:09:14","slug":"wplywy-reklamowe-najbogatszy-polsat","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/wplywy-reklamowe-najbogatszy-polsat.html","title":{"rendered":"Wp\u0142ywy reklamowe: najbogatszy Polsat"},"content":{"rendered":"<p>Jak wynika z danych Nielsen Audience Measurement, w minionym miesi\u0105cu najwi\u0119ksze zyski z reklam spo\u015br&oacute;d og&oacute;lnopolskich kana\u0142&oacute;w telewizyjnych odnotowa\u0142 Polsat. Stacja zarobi\u0142a 163 mln z\u0142 &#8211; o 10,61 proc. wi\u0119cej ni\u017c w sierpniu ub.r.<\/p>\n<p>Za nim w zestawieniu przychod&oacute;w reklamowych znalaz\u0142 si\u0119 TVN, kt&oacute;remu reklamodawcy zapewnili 113 mln z\u0142 (wzrost o 10,63 proc.). Kolejne lokaty nale\u017ca\u0142y do telewizji publicznej, kt&oacute;rej kana\u0142y TVP1 i TVP2 zarobi\u0142y odpowiednio 112 mln z\u0142 (wzrost o 36,63 proc.) i 70 mln z\u0142 (wi\u0119cej o 79,81 proc.).<\/p>\n<p>TV Puls zarobi\u0142a na reklamach 23 mln z\u0142 (wzrost 81,08 proc.). Natomiast Czw&oacute;rka mia\u0142a 13 mln z\u0142 wp\u0142yw&oacute;w z reklam (spadek o 24,88 proc.).<\/p>\n<p>Raport opracowano na podstawie danych cennikowych, bez indywidualnie negocjowanych rabat&oacute;w.<\/p>\n","protected":false},"excerpt":{"rendered":"W sierpniu br. wi\u0119kszo\u015b\u0107 stacji og&oacute;lnopolskich zarobi\u0142a na reklamach wi\u0119cej ni\u017c w tym samym miesi\u0105cu przed rokiem.","protected":false},"author":1,"featured_media":23589,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[2186,1083,1364],"class_list":{"0":"post-23588","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-agb-nmr","9":"tag-nielsen-audience-measurement","10":"tag-wplywy-reklamowe","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=23588"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23588\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/23589"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=23588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=23588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=23588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}