{"id":23560,"date":"2010-09-04T11:55:23","date_gmt":"2010-09-04T09:55:23","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/radio-zet-ma-nowe-logo\/"},"modified":"2010-09-04T11:55:23","modified_gmt":"2010-09-04T09:55:23","slug":"radio-zet-ma-nowe-logo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/radio\/radio-zet-ma-nowe-logo.html","title":{"rendered":"Radio Zet ma nowe logo"},"content":{"rendered":"<p>Stacja zachowa swoje dotychczasowe barwy: czerwony &#8211; symbolizuj\u0105cy rozrywk\u0119 oraz niebieski &#8211; informacje. Do logotypu do\u0142\u0105czono r&oacute;wnie\u017c nowy slogan &#8222;Czujesz i&nbsp;wiesz&#8221;.<\/p>\n<p>Zdaniem przedstawicieli stacji nowa identyfikacja zosta\u0142a unowocze\u015bniona, ale zachowa\u0142a w sobie dynamizm i energi\u0119 z poprzedniego znaku graficznego. Wprowadzono pole ochronne &#8211; typografia jak i kod kolorystyczny uleg\u0142y lekkiej modyfikacji.<\/p>\n<p>Zmiana jest zwi\u0105zana z <a href=\"http:\/\/wiadomosci.mediarun.pl\/artykul\/media-radio,radio-zet-juz-nie-bedzie-konkurowac-z-rmf-fm,8383,4,0,1.html\" target=\"_blank\" rel=\"noopener\"><strong>nowym pozycjonowaniem radia<\/strong><\/a>. Rozg\u0142o\u015bnia zapowiada, \u017ce wraca do swoich korzeni i chce by\u0107 stacj\u0105 dla doros\u0142ych Polak&oacute;w. Nowa grupa docelowa Radia Zet to 28-49 lat.<\/p>\n<p>Elementem nowej strategii marki ma by\u0107 slogan &#8222;Czujesz i wiesz&#8221;, kt&oacute;ry ma symbolizowa\u0107 rozrywk\u0119, emocje oraz &#8222;bycie na bie\u017c\u0105co&#8221;. &#8211; Chcemy, \u017ceby Radio Zet by\u0142o nie tylko \u017ar&oacute;d\u0142em dobrej muzyki, ale tak\u017ce dostarcza\u0142o ciekawych informacji i wiedzy na temat \u015bwiata. Tego oczekuj\u0105 nasi s\u0142uchacze &#8211; wyja\u015bnia Mateusz Kirstein, redaktor naczelny rozg\u0142o\u015bni.<\/p>\n<p>Nowy logotyp Radia Zet opracowa\u0142a agencja Mamastudio.<\/p>\n","protected":false},"excerpt":{"rendered":"O p&oacute;\u0142nocy z niedzieli na poniedzia\u0142ek (6 wrze\u015bnia) Radio Zet zmienia identyfikacj\u0119 wizualn\u0105.","protected":false},"author":1,"featured_media":23561,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9672],"tags":[924,504],"class_list":{"0":"post-23560","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-radio","8":"tag-mamastudio","9":"tag-radio-zet","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23560","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=23560"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23560\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/23561"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=23560"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=23560"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=23560"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}