{"id":23478,"date":"2010-09-07T16:47:46","date_gmt":"2010-09-07T14:47:46","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/fortis-zrealizuj-swoj-plan\/"},"modified":"2010-09-07T16:47:46","modified_gmt":"2010-09-07T14:47:46","slug":"fortis-zrealizuj-swoj-plan","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/fortis-zrealizuj-swoj-plan.html","title":{"rendered":"Fortis: Zrealizuj sw\u00f3j plan"},"content":{"rendered":"<p>Pod has\u0142em &#8222;Zrealizuj sw&oacute;j plan&#8221; bank zwraca uwag\u0119 na nowe oprocentowanie kredytu got&oacute;wkowego oraz brak op\u0142at zwi\u0105zanych z tym produktem.<\/p>\n<p>Kampania potrwa do ko\u0144ca pa\u017adziernika. Obejmie pras\u0119 (dzienniki og&oacute;lnopolskie, regionalne, tygodniki, miesi\u0119czniki), radio (og&oacute;lnopolska kampania m.in. w RMF FM, Polskim Radio PR 3 oraz najwi\u0119kszych stacjach regionalnych) oraz internet (kampania wizerunkowo-sprzeda\u017cowa na najwi\u0119kszych portalach internetowych oraz portalach tematycznych).<\/p>\n<p>Kampania obecna b\u0119dzie r&oacute;wnie\u017c na siatkach wielkoformatowych w najwi\u0119kszych miastach (Pozna\u0144, Gda\u0144sk, Krak&oacute;w, Wroc\u0142aw i Warszawa).<\/p>\n<p>Koncepcja kreatywna kampanii stworzona zosta\u0142a przez agencj\u0119 Saatchi &amp; Saatchi. Media zaplanowa\u0142 i kupi\u0142 dom mediowy Mediaedge:cia. Dzia\u0142ania w internecie zaplanowa\u0142a firma Sales &amp; More.<\/p>\n","protected":false},"excerpt":{"rendered":"BNP Paribas Fortis rozpoczyna trzeci\u0105 w tym roku kampani\u0119 promuj\u0105c\u0105 kredyty.","protected":false},"author":1,"featured_media":23479,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1424,874],"class_list":{"0":"post-23478","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-mediaedgecia","9":"tag-sales-more","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=23478"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23478\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/23479"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=23478"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=23478"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=23478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}