{"id":23422,"date":"2010-09-09T12:43:57","date_gmt":"2010-09-09T10:43:57","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/hand-made-dla-polskich-smakow-wideo\/"},"modified":"2010-09-09T12:43:57","modified_gmt":"2010-09-09T10:43:57","slug":"hand-made-dla-polskich-smakow-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/hand-made-dla-polskich-smakow-wideo.html","title":{"rendered":"Hand Made dla Polskich Smak\u00f3w (wideo)"},"content":{"rendered":"<p>Polskie Smaki z Musem nowa propozycja Bakomy, stanowi\u0105ca po\u0142\u0105czenie jogurtu i deseru. Polskie Smaki z Musem dost\u0119pne s\u0105 w trzech wariantach smakowych:  brzoskwinia, wi\u015bnia i truskawka.<\/p>\n<p>Nowy jogurt Bakomy komunikowany b\u0119dzie w telewizji. Na potrzeby kampanii przygotowane zosta\u0142y spoty telewizyjne 30 sek. i 15 sek. Kampania prowadzona b\u0119dzie w wiod\u0105cych stacjach telewizyjnych (TVP1 i TVP2, TVN, Polsat, TV4, TVN7) oraz kana\u0142ach tematycznych.<\/p>\n<p>Za produkcj\u0119 spotu odpowiada Orka. Media na potrzeby kampanii zakupi\u0142 Macroscope OMD. Kampania przygotowana zosta\u0142a przez agencj\u0119 Hand Made.<\/p>\n<p>Ze strony Bakomy za realizacj\u0119 kampanii odpowiada Tadeusz Malinowski (brand manager jogurt&oacute;w owocowych) i Sebastian Witkowski (marketing manager). W Hand Made projekt przygotowa\u0142 zesp&oacute;\u0142: Agata Frankiewicz (koordynacja projektu), Marcin Palarczyk i Grzegorz Karwala (kreacja).<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 telewizyjna kampania wprowadzaj\u0105ca na rynek nowy wariant jogurt&oacute;w Bakoma Polskie Smaki.","protected":false},"author":1,"featured_media":23423,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[397],"class_list":{"0":"post-23422","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-hand-made","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=23422"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23422\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/23423"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=23422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=23422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=23422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}