{"id":23320,"date":"2010-09-13T15:09:13","date_gmt":"2010-09-13T13:09:13","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kasia-kowalska-twarza-banku-millennium-wideo\/"},"modified":"2010-09-13T15:09:13","modified_gmt":"2010-09-13T13:09:13","slug":"kasia-kowalska-twarza-banku-millennium-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kasia-kowalska-twarza-banku-millennium-wideo.html","title":{"rendered":"Kasia Kowalska twarz\u0105 Banku Millennium (wideo)"},"content":{"rendered":"<p>Reklam\u0119 telewizyjn\u0105 promuj\u0105c\u0105 kredyty hipoteczne Banku Millennium mo\u017cna zobaczy\u0107 na antenach stacji publicznych, komercyjnych i w wybranych kana\u0142ach tematycznych. Wyst\u0105pi\u0142a w niej Kasia Kowalska. T\u0142em muzycznym reklamy jest nowa piosenka artystki pt. &#8222;Tw&oacute;j czas&#8221;.<\/p>\n<p>Kampania reklamowa kredyt&oacute;w hipotecznych obecna jest tak\u017ce na antenach stacji radiowych oraz w prasie i w internecie. Towarzysz\u0105 jej materia\u0142y BTL &#8211; plakaty oraz ulotki, rozmieszczone s\u0105 w oddzia\u0142ach Banku Millennium w ca\u0142ej Polsce. Na potrzeby dzia\u0142a\u0144 promocyjnych, skierowanych do klient&oacute;w banku, wyprodukowano tak\u017ce specjalne p\u0142yty CD z kilkoma piosenkami wokalistki, w tym z utworem wykorzystanym w reklamie.<\/p>\n<p>Kreacj\u0119 kampanii przygotowa\u0142a agencja Mather Communications, media zakupi\u0142 dom mediowy Initiative Warszawa.<\/p>\n","protected":false},"excerpt":{"rendered":"Bank Millennium rozpocz\u0105\u0142 kampani\u0119 reklamow\u0105 z udzia\u0142em wokalistki Kasi Kowalskiej.","protected":false},"author":1,"featured_media":23321,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[3946],"class_list":{"0":"post-23320","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bank-millennium","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23320","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=23320"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23320\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/23321"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=23320"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=23320"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=23320"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}