{"id":23004,"date":"2010-09-22T22:03:16","date_gmt":"2010-09-22T20:03:16","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/polski-rynek-reklamowy-wzrosnie-o-43\/"},"modified":"2010-09-22T22:03:16","modified_gmt":"2010-09-22T20:03:16","slug":"polski-rynek-reklamowy-wzrosnie-o-43","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/polski-rynek-reklamowy-wzrosnie-o-43.html","title":{"rendered":"Polski rynek reklamowy wzro\u015bnie o 4,3%"},"content":{"rendered":"<p>Warto\u015b\u0107 netto rynku reklamowego w 2009 r. spad\u0142a o 14,7% do 7,189 mld z\u0142, a w 2010 r. wzro\u015bnie o 4,3%. W 2011 r. wzrost mo\u017ce wynie\u015b\u0107 4,6% &#8211; prognozuje MEC.<\/p>\n<p>W 2009 r. wzros\u0142y przychody reklamowe tylko w sektorze internetu (+6%), najwi\u0119cej straci\u0142a prasa (- 22%).<\/p>\n<p>MEC zak\u0142ada, \u017ce w 2010 r. internet utrzyma wzrost (10%). Mo\u017ce wzrosn\u0105\u0107 tak\u017ce warto\u015b\u0107 telewizyjnego rynku reklamowego (6%) i kinowego (10%). Sektor radia zanotuje jedynie minimalny wzrost, a przychody prasy nadal b\u0119d\u0105 spada\u0107 (o 4%)<\/p>\n","protected":false},"excerpt":{"rendered":"Z szacunk&oacute;w domu mediowego MEC wynika, \u017ce warto\u015b\u0107 netto polskiego rynku reklamowego w 2010 r. mo\u017ce wzrosn\u0105\u0107 o 4,3% do 7,498 mld z\u0142.","protected":false},"author":1,"featured_media":23005,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1424],"class_list":{"0":"post-23004","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-mediaedgecia","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=23004"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/23004\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/23005"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=23004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=23004"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=23004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}