{"id":22572,"date":"2010-10-10T14:41:55","date_gmt":"2010-10-10T12:41:55","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/wszystko-to-jest-na-zumi-wideo\/"},"modified":"2010-10-10T14:41:55","modified_gmt":"2010-10-10T12:41:55","slug":"wszystko-to-jest-na-zumi-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/wszystko-to-jest-na-zumi-wideo.html","title":{"rendered":"Wszystko to jest na Zumi (wideo)"},"content":{"rendered":"<p>&#8211; Kreacje przygotowane wsp&oacute;lnie z pracuj\u0105c\u0105 dla ZUMI agencj\u0105 Mather Communications, wykorzystuj\u0105c przewag\u0119 internetu wobec tradycyjnych, drukowanych form og\u0142oszeniowych, pokazuj\u0105, \u017ce ZUMI to skuteczne medium reklamowe &#8211; m&oacute;wi Agata Kosmal, odpowiadaj\u0105ca za marketing w Grupie Onet.pl.<\/p>\n<p>W kampanii wykorzystywane b\u0119d\u0105 dwa 30-sekundowe spoty reklamowe &#8211; &#8222;ogrody Ryszarda&#8221; i &#8222;dzwigex&#8221;, kt&oacute;re b\u0119d\u0105 emitowane w TVN i TVN24. Spoty radiowe trafi\u0105 do Radia Zet oraz RMF. Akcj\u0119 uzupe\u0142niaj\u0105 dzia\u0142ania w internecie oraz og\u0142oszenia prasowe (m.in. Wprost, Polityka, Party, Viva, Machina, Film, CKM).<\/p>\n<p>Akcja potrwa do ko\u0144ca pa\u017adziernika.<\/p>\n","protected":false},"excerpt":{"rendered":"Grupa Onet.pl rozpoczyna kampani\u0119 reklamow\u0105 Zumi.pl.","protected":false},"author":1,"featured_media":22573,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[497],"class_list":{"0":"post-22572","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-zumi","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/22572","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=22572"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/22572\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/22573"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=22572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=22572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=22572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}