{"id":22510,"date":"2010-10-12T10:21:01","date_gmt":"2010-10-12T08:21:01","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/premio-kochasz-swoje-auto\/"},"modified":"2010-10-12T10:21:01","modified_gmt":"2010-10-12T08:21:01","slug":"premio-kochasz-swoje-auto","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/premio-kochasz-swoje-auto.html","title":{"rendered":"Premio: Kochasz swoje auto?"},"content":{"rendered":"<p>Dzia\u0142ania maj\u0105 wspiera\u0107 wizerunek sieci Premio, w kt&oacute;rej mo\u017cna dokona\u0107 przegl\u0105du auta, przeprowadzi\u0107 podstawowe naprawy oraz kupi\u0107 opony.<\/p>\n<p>Kampania ma tak\u017ce na celu zach\u0119cenie klient&oacute;w do skorzystania z us\u0142ug wymiany i monta\u017cu opon oraz obowi\u0105zuj\u0105cych promocji.<\/p>\n<p>Spoty radiowe Premio emitowane b\u0119d\u0105 w og&oacute;lnopolskich radiostacjach (RMF FM, Radio ZET, TOK FM oraz regionalnych rozg\u0142o\u015bniach Polskiego Radia). Dodatkowym wsparciem kampanii b\u0119d\u0105 billboardy, eksponowane przy serwisach Premio oraz materia\u0142y promocyjne dost\u0119pne w punktach obs\u0142ugi klienta. Wszystkie punkty Premio otrzyma\u0142y r&oacute;wnie\u017c bezp\u0142atne promocyjne gazetki.<\/p>\n<p>Adaptacj\u0119 kreacji na podstawie materia\u0142&oacute;w Goodyear przygotowa\u0142a agencja Polymus. Zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 dom mediowy Universal McCann.<\/p>\n<p>Kampania potrwa do ko\u0144ca pa\u017adziernika br.<\/p>\n","protected":false},"excerpt":{"rendered":"Premio &#8211; og&oacute;lnopolska sie\u0107 serwis&oacute;w samochodowych typu fast-fit, rozpoczyna zimow\u0105, og&oacute;lnopolsk\u0105 kampani\u0119 promocyjn\u0105.","protected":false},"author":1,"featured_media":22511,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[226,224],"class_list":{"0":"post-22510","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-polymus","9":"tag-universal-mccann","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/22510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=22510"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/22510\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/22511"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=22510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=22510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=22510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}