{"id":22146,"date":"2010-10-22T15:35:45","date_gmt":"2010-10-22T13:35:45","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/vanguardpr-promuje-mistrza\/"},"modified":"2010-10-22T15:35:45","modified_gmt":"2010-10-22T13:35:45","slug":"vanguardpr-promuje-mistrza","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/vanguardpr-promuje-mistrza.html","title":{"rendered":"VanguardPR promuje Mistrza"},"content":{"rendered":"<p>Tym razem kampania komunikacyjna dotyczy opowie\u015bci &#8222;Mistrz&#8221;  Andy&#8217;ego Andrews&#8217;a, kt&oacute;ra  sta\u0142a si\u0119 mi\u0119dzynarodowym bestsellerem.<\/p>\n<p>Do zada\u0144 agencji nale\u017cy marketing szeptany, dzia\u0142ania z zakresu social media g\u0142&oacute;wnie w obr\u0119bie serwis&oacute;w Facebook oraz NK.pl, jak r&oacute;wnie\u017c prowadzenie relacji z blogerami. W strategii komunikacyjnej uwzgl\u0119dnione zosta\u0142y r&oacute;wnie\u017c dzia\u0142ania niestandardowe, kt&oacute;re przybior\u0105 posta\u0107 aplikacji na FB oraz kana\u0142u na YouTube.<\/p>\n<p>Umowa zosta\u0142a podpisana na okres 2 miesi\u0119cy. Z ramienia agencji kientem opiekuje si\u0119 Justyna Bando\u0142a, kt&oacute;ra prowadzi\u0142a wszystkie poprzednie kampanie ksi\u0105\u017ckowe dla Wydawnictwa Otwartego. Strategia obecno\u015bci w social media  zosta\u0142a opracowana przez Oskara B\u0142achuta.<\/p>\n","protected":false},"excerpt":{"rendered":"Wydawnictwo Otwarte po raz kolejny powierzy\u0142o agencji VanguardPR promocj\u0119 swojej nowej ksi\u0105\u017cki.","protected":false},"author":1,"featured_media":22147,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[812],"class_list":{"0":"post-22146","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-vanguardpr","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/22146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=22146"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/22146\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/22147"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=22146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=22146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=22146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}