{"id":22072,"date":"2010-10-26T12:22:33","date_gmt":"2010-10-26T10:22:33","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/polscy-blogerzy-w-kampanii-microsoftu\/"},"modified":"2010-10-26T12:22:33","modified_gmt":"2010-10-26T10:22:33","slug":"polscy-blogerzy-w-kampanii-microsoftu","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/polscy-blogerzy-w-kampanii-microsoftu.html","title":{"rendered":"Polscy blogerzy w kampanii Microsoftu"},"content":{"rendered":"<p>Natalia Hatalska (<a href=\"http:\/\/hatalska.com\" target=\"_blank\" rel=\"noopener\">hatalska.com<\/a>), Maciej Budzich (<a href=\"http:\/\/blog.mediafun.pl\" target=\"_blank\" rel=\"noopener\">blog.mediafun.pl<\/a>) a tak\u017ce aktorka Joanna Orlea\u0144ska oraz Patryk G&oacute;ralowski (Microsoft) pojawi\u0105 si\u0119 na billboardach, w internecie oraz radiu.<\/p>\n<p>Dzia\u0142ania reklamowe prowadzone b\u0119d\u0105 tak\u017ce w punktach sprzeda\u017cy.&nbsp;Oficjalny start kampanii przypada na 2 listopada.<\/p>\n<p>Polska ods\u0142ona jest cz\u0119\u015bci\u0105 \u015bwiatowej kampanii Microsoftu &#8211; &#8222;Voice of Genuine&#8221; &#8211; kt&oacute;ra ma sprowokowa\u0107 odbiorc&oacute;w do dyskusji dotycz\u0105cej korzystania z legalnego oprogramowania.<\/p>\n<p>Za kreacj\u0119&nbsp;kampanii odpowiada agencja Publicis, zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 dom mediowy Universal McCann.<\/p>\n","protected":false},"excerpt":{"rendered":"Natalia Hatalska i Maciej Budzich s\u0105 bohaterami kampanii reklamowej systemu Windows 7.&nbsp;To pierwsza w Polsce kampania o takim zasi\u0119gu z udzia\u0142em bloger&oacute;w.","protected":false},"author":1,"featured_media":22073,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[65,52,224],"class_list":{"0":"post-22072","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-microsoft","9":"tag-publicis","10":"tag-universal-mccann","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/22072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=22072"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/22072\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/22073"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=22072"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=22072"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=22072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}