{"id":21142,"date":"2010-12-01T00:42:58","date_gmt":"2010-11-30T23:42:58","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/allegro-przeciwko-nietrafionym-prezentom-wideo\/"},"modified":"2015-01-13T01:38:53","modified_gmt":"2015-01-13T01:38:53","slug":"allegro-przeciwko-nietrafionym-prezentom-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/e-commerce\/allegro-przeciwko-nietrafionym-prezentom-wideo.html","title":{"rendered":"Allegro przeciwko nietrafionym prezentom (wideo)"},"content":{"rendered":"<p>G\u0142&oacute;wny element kampanii stanowi strona&nbsp;<a href=\"Prezenty.Allegro.pl\" target=\"_blank\">Prezenty.Allegro.pl<\/a>. Serwis umo\u017cliwia internautom tworzenie w\u0142asnych list wymarzonych upomink&oacute;w, kt&oacute;re nast\u0119pnie mo\u017cna wydrukowa\u0107, przes\u0142a\u0107 mailem, opublikowa\u0107 na Facebooku lub umie\u015bci\u0107 na zewn\u0119trznej stronie www.<\/p>\n<p>W doborze trafnych prezent&oacute;w u\u017cytkownikom pomagaj\u0105 r&oacute;wnie\u017c bohaterowie \u015aIUP &#8211; \u015awi\u0105tecznego Informatora Upominkowego. Ka\u017cdy z odcink&oacute;w poradnika omawia inn\u0105 kategori\u0119 upomink&oacute;w, a prowadz\u0105cy odpowiadaj\u0105 na pytania internaut&oacute;w.<\/p>\n<p>Akcj\u0119 promuje seria 15-sekundowych spot&oacute;w filmowych opartych o koncepcj\u0119 nietrafionych prezent&oacute;w, dzia\u0142ania spo\u0142eczno\u015bciowe na Facebooku, konkurs na wymarzony prezent oraz najciekawsze listy upomink&oacute;w.<\/p>\n<p>Kampania displayowa potrwa do po\u0142owy grudnia i obejmie wszystkie najwi\u0119ksze serwisy i portale.<\/p>\n<p>Za przygotowanie i koncepcj\u0119 dzia\u0142a\u0144 odpowiada agencja kreatywna GONG oraz dzia\u0142 marketingu QXL Poland.<\/p>\n","protected":false},"excerpt":{"rendered":"Co zrobi\u0107, aby nie znale\u017a\u0107 pod choink\u0105 nietrafionego prezentu? Odpowied\u017a na to pytanie przynosi nowa kampania serwisu Allegro.pl.","protected":false},"author":1,"featured_media":21143,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658,4633],"tags":[156],"class_list":{"0":"post-21142","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"category-e-commerce","9":"tag-allegro","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/21142","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=21142"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/21142\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/21143"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=21142"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=21142"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=21142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}