{"id":20598,"date":"2010-12-20T16:48:57","date_gmt":"2010-12-20T15:48:57","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/lagerfeld-ambasadorem-volkswagena-wideo\/"},"modified":"2010-12-20T16:48:57","modified_gmt":"2010-12-20T15:48:57","slug":"lagerfeld-ambasadorem-volkswagena-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/lagerfeld-ambasadorem-volkswagena-wideo.html","title":{"rendered":"Lagerfeld ambasadorem Volkswagena (wideo)"},"content":{"rendered":"<p>&#8211; W trwaj\u0105cym 30 sekund spocie reklamowym projektant gra samego siebie &#8211; podkre\u015bla Matthias Becker, dyrektor marketingu Volkswagena.<\/p>\n<p>Re\u017cyserem filmu jest Szwed Johan Reneck, kt&oacute;ry produkowa\u0142&nbsp;m.in.&nbsp;teledyski Madonny i Robbiego Wiliiamsa.<\/p>\n<p>Kampania, kt&oacute;rej gwiazd\u0105 zosta\u0142 Lagerfeld, promuje specjaln\u0105 edycj\u0119 kilku modeli Volkswagena: Polo, Golf, Golf Plus oraz Golf Variant, pochodz\u0105ce z liniii &#8222;Style&#8221;.<\/p>\n<p>To nie pierwszy raz, kiedy niemiecki projektant udziela\u0142 si\u0119 w projektach reklamowych. Wcze\u015bniej wykona\u0142 zdj\u0119cia do kalendarza Pirelli i katalogu wysy\u0142kowego firmy 3 Suisses, w kt&oacute;rym pozowa\u0142 r&oacute;wnie\u017c do jednego ze zdj\u0119\u0107.<\/p>\n<p>Wyst\u0105pi\u0142 r&oacute;wnie\u017c w reklamach napoj&oacute;w Coca-Coli oraz ubra\u0144 marki H&amp;M, dla kt&oacute;rej projektowa\u0142 w 2004 roku. W 2008 roku promowa\u0142 r&oacute;wnie\u017c noszenie odblaskowych kamizelek na nieo\u015bwietlonych ulicach (na zdj\u0119ciu).<\/p>\n","protected":false},"excerpt":{"rendered":"Niemiecki dyktator mody Karl Lagerfeld u\u015bwietni\u0142 swoj\u0105 obecno\u015bci\u0105 reklam\u0119 stylowych samochod&oacute;w Volkswagena.","protected":false},"author":1,"featured_media":20599,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1929],"class_list":{"0":"post-20598","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-volkswagen","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/20598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=20598"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/20598\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/20599"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=20598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=20598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=20598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}