{"id":19980,"date":"2011-01-17T16:03:51","date_gmt":"2011-01-17T15:03:51","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/garden-of-words-i-xella-dla-kobiet\/"},"modified":"2011-01-17T16:03:51","modified_gmt":"2011-01-17T15:03:51","slug":"garden-of-words-i-xella-dla-kobiet","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/branding\/garden-of-words-i-xella-dla-kobiet.html","title":{"rendered":"Garden of Words i Xella dla kobiet"},"content":{"rendered":"<p>Agencja opracowa\u0142a dla firmy Xella autorski projekt marketingowy i PR, dedykowany kobietom buduj\u0105cym dom lub planuj\u0105cym tak\u0105 inwestycj\u0119 w ci\u0105gu najbli\u017cszych lat. Obserwuj\u0105c istniej\u0105ce na rynku trendy, marki Silka i Ytong zaanga\u017cowa\u0142y si\u0119 w innowacyjny projekt otwieraj\u0105cy rynek budowlany na kobiety.<\/p>\n<p>W ramach wsp&oacute;\u0142pracy agencja prowadzi biuro prasowe dla projektu oraz koordynuje utworzenie specjalnej strony internetowej ze s\u0142owniczkiem poj\u0119\u0107 budowlanych i innymi fachowymi materia\u0142ami.<\/p>\n<p>Na potrzeby projektu spersonifikowano tak\u017ce marki Silka i Ytong.&nbsp;Ich postaci b\u0119d\u0105 towarzyszy\u0142y kobietom poszukuj\u0105cym informacji w internecie nt. budowania domu oraz na reklamach i materia\u0142ach dla prasy.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Garden of Words nawi\u0105za\u0142a wsp&oacute;\u0142prac\u0119 z firm\u0105 Xella Polska, producentem i dystrybutorem materia\u0142&oacute;w Silka i Ytong stosowanych w budownictwie do wznoszenia \u015bcian.","protected":false},"author":1,"featured_media":19981,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9658],"tags":[1367],"class_list":{"0":"post-19980","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding","8":"tag-garden-of-words","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/19980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=19980"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/19980\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/19981"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=19980"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=19980"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=19980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}