{"id":195318,"date":"2021-04-19T10:37:11","date_gmt":"2021-04-19T08:37:11","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=195318"},"modified":"2021-04-19T10:37:11","modified_gmt":"2021-04-19T08:37:11","slug":"adidas-i-eobuwie-pl-z-muralem-oczyszczajacym-powietrze-w-centrum-stolicy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/design\/adidas-i-eobuwie-pl-z-muralem-oczyszczajacym-powietrze-w-centrum-stolicy.html","title":{"rendered":"Adidas i eobuwie.pl z muralem oczyszczaj\u0105cym powietrze w centrum stolicy"},"content":{"rendered":"<p>Z pocz\u0105tkiem kwietnia w centrum Warszawy powsta\u0142 ponad 250-metrowy mural promuj\u0105cy legendarny model but\u00f3w adidas Stan Smith. W ramach lokalnej kampanii nowej ods\u0142ony tego kultowego modelu, eobuwie.pl oraz adidas po\u0142\u0105czyli si\u0142y, aby stworzy\u0107 projekt, kt\u00f3ry podobnie jak nowe Stan Smith podkre\u015bla istot\u0119 dbania o \u015brodowisko. Launchowi nowych ekologicznych but\u00f3w adidas Stan Smith towarzyszy kampania przygotowana przez VMLY&amp;R. Za realizacj\u0119 muralu odpowiada\u0142o Good Looking Studio.<\/p>\n<p>Do namalowania muralu zosta\u0142a u\u017cyta farba fotokatalityczna, kt\u00f3ra dzi\u0119ki swoim w\u0142a\u015bciwo\u015bciom neutralizuje szkodliwe substancje, z kt\u00f3rymi na co dzie\u0144 maj\u0105 styczno\u015b\u0107 mieszka\u0144cy Warszawy.<\/p>\n<p>Jak to dzia\u0142a? Spaliny samochodowe i innego rodzaju zanieczyszczenia (np. w formie tlenk\u00f3w azotu) osiadaj\u0105 na powierzchni muralu. Nast\u0119pnie pod wp\u0142ywem \u015bwiat\u0142a s\u0142onecznego s\u0105 neutralizowane \u2013 rozk\u0142adaj\u0105 si\u0119 na nieszkodliwe dla \u015brodowiska zwi\u0105zki azotu, wod\u0119 oraz nieznaczn\u0105 ilo\u015b\u0107 CO2. A gdy proces dojdzie do ko\u0144ca, przy najbli\u017cszym opadzie deszczu pow\u0142oka jest samoistnie oczyszczana i gotowa do zacz\u0119cia wszystkiego od nowa.<\/p>\n<p>Od 1973 adidas Stan Smith pozostawa\u0142y niezmienne i sta\u0142y si\u0119 ikon\u0105. Nasta\u0142 jednak czas, kiedy musia\u0142y si\u0119 zmieni\u0107. I nie chodzi tu o ich wygl\u0105d czy wygod\u0119 \u2013 chodzi o to, jak zosta\u0142y stworzone. Nadesz\u0142a pora, by te klasyczne buty sta\u0142y si\u0119 bardziej przyjazne dla \u015brodowiska. By sta\u0142y si\u0119 naprawd\u0119 ponadczasowe. Nie rezygnuj\u0105c z dobrze znanego designu, stworzona zosta\u0142a nowa wersja sneaker\u00f3w Stan Smith z cholewk\u0105 Primegreen z materia\u0142\u00f3w pochodz\u0105c\u0105 z recyklingu, definiuj\u0105c, czym s\u0105 buty przyjazne naszej planecie.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-195321 size-full\" src=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-10596-1b7vm0s.jpg\" alt=\"\" width=\"960\" height=\"639\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-10596-1b7vm0s.jpg 960w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-10596-1b7vm0s-600x400.jpg 600w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-10596-1b7vm0s-300x200.jpg 300w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-10596-1b7vm0s-360x240.jpg 360w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/> <img decoding=\"async\" class=\"alignnone wp-image-195322 size-full\" src=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-m06eop.jpg\" alt=\"\" width=\"960\" height=\"641\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-m06eop.jpg 960w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-m06eop-600x400.jpg 600w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-m06eop-300x200.jpg 300w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-m06eop-360x240.jpg 360w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/> <img decoding=\"async\" class=\"alignnone wp-image-195323 size-full\" src=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-1yv1h1l.jpg\" alt=\"\" width=\"960\" height=\"641\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-1yv1h1l.jpg 960w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-1yv1h1l-600x400.jpg 600w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-1yv1h1l-300x200.jpg 300w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2021\/04\/image_processing20210416-12774-1yv1h1l-360x240.jpg 360w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>adidas Stan Smith s\u0105 dost\u0119pne na stronach eobuwie.com.pl oraz adidas.pl.<\/p>\n","protected":false},"excerpt":{"rendered":"Wsp\u00f3\u0142praca adidas z eobuwie.pl przynosi mural z legendarn\u0105 sylwetk\u0105 buta, kt\u00f3ry oczyszcza powietrze w centrum stolicy.","protected":false},"author":57,"featured_media":195324,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[4632],"tags":[317,1324,13044,4622],"class_list":{"0":"post-195318","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-design","8":"tag-adidas","9":"tag-design","10":"tag-eobuwie-pl","11":"tag-trendy","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/195318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=195318"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/195318\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/195324"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=195318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=195318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=195318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}