{"id":19033,"date":"2011-02-18T13:15:39","date_gmt":"2011-02-18T12:15:39","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bos-bank-promuje-lokate-wideo\/"},"modified":"2011-02-18T13:15:39","modified_gmt":"2011-02-18T12:15:39","slug":"bos-bank-promuje-lokate-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/bos-bank-promuje-lokate-wideo.html","title":{"rendered":"BO\u015a Bank promuje lokat\u0119 (wideo)"},"content":{"rendered":"<p>Obok kampanii telewizyjnej bank zaplanowa\u0142 dzia\u0142ania reklamowe w stacjach radiowych i internecie.<\/p>\n<p>Telewizyjna kampania BO\u015a Banku wykorzystuje zar&oacute;wno og&oacute;lnopolskie stacje telewizyjne, jak TVP, TVN, Polsat2, jak i popularne kana\u0142y tematyczne, w tym Discovery. Emisja spot&oacute;w potrwa od 18 lutego do 20 marca. R&oacute;wnolegle, specjalnie przygotowane filmiki trafi\u0105 do internetu.<\/p>\n<p>Wspieraj\u0105ca promocj\u0119 lokaty kampania reklamowa w radiostacjach rozpocznie si\u0119 28 lutego i r&oacute;wnie\u017c potrwa do 20 marca.  R&oacute;wnocze\u015bnie do dzia\u0142a\u0144 w mediach prowadzone b\u0119d\u0105 akcje mikromarketingowe w oddzia\u0142ach BO\u015a w ca\u0142ym kraju.<\/p>\n<p>Kampani\u0119 zrealizowa\u0142 departament marketingu BO\u015a oraz agencja <a rel=\"nofollow noopener\" href=\"http:\/\/dlafirm.mediarun.pl\/katalog\/firma\/brasil,11816,1.html\" target=\"_blank\">Brasil<\/a>. Dom mediowy Equinox Media zaplanowa\u0142 i kupi\u0142 media. Dzia\u0142ania w internecie prowadzi agencja ENA.<\/p>\n","protected":false},"excerpt":{"rendered":"Bank Ochrony \u015arodowiska rusza z najnowsz\u0105 kampani\u0105 reklamow\u0105. Spoty, kt&oacute;re pojawi\u0105 si\u0119 w stacjach telewizyjnych od 18 lutego, b\u0119d\u0105 promowa\u0107 9-miesi\u0119czn\u0105 lokat\u0119.","protected":false},"author":1,"featured_media":19034,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2033,871],"class_list":{"0":"post-19033","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bos","9":"tag-brasil","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/19033","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=19033"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/19033\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/19034"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=19033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=19033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=19033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}