{"id":185516,"date":"2018-07-26T18:17:16","date_gmt":"2018-07-26T16:17:16","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=185516"},"modified":"2018-07-26T19:39:08","modified_gmt":"2018-07-26T17:39:08","slug":"schwepps-nagrodzony-w-cannes-lions-wyjatkowa-kampania-z-brazylii-ktora-musisz-zobaczyc","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/inspiracje\/schwepps-nagrodzony-w-cannes-lions-wyjatkowa-kampania-z-brazylii-ktora-musisz-zobaczyc.html","title":{"rendered":"Schwepps nagrodzony w Cannes Lions &#8211; wyj\u0105tkowa kampania z Brazylii, kt\u00f3r\u0105 musisz zobaczy\u0107!"},"content":{"rendered":"<p>Musisz zobaczy\u0107 t\u0119 kapmpani\u0119 pokazuj\u0105c\u0105 jak trudno fukcjonuje si\u0119 kobietom w Ameryce Po\u0142udniowej, gdzie bardzo cz\u0119sto s\u0105 one wbrew swojej woli &#8222;atakowane&#8221;.<\/p>\n<p><iframe title=\"Schweppes - The Dress for Respect\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/Lljf3C0KzH0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Agencja <strong>Ogilvy<\/strong> z Brazylii, przygotowa\u0142a bardzo innowacyjn\u0105 kampani\u0119 dla marki <strong>Schwepps<\/strong>, kt\u00f3ra zosta\u0142a kilka tygodni temu doceniona na Cannes Lions 2018.<\/p>\n<p>Naszym zdaniem jest to bardzo dobry przyk\u0142ad dla marek nie tylko z kategorii napoje alkoholowe i bezalkoholowe, ale i jak mog\u0105 pomaga\u0107 wspiera\u0107 kobiety, w u\u015bwiadamianiu m\u0119\u017cczyzn w ich nagannych i niestosownych zachowaniach.<\/p>\n<p>Mamy nadziej\u0119, \u017ce przedstawiciele marek obecnych na polskim rynku, \u00a0znajd\u0105 troch\u0119 odwagi i zainspiruj\u0105 swoich prze\u0142o\u017conych, \u017ce warto <strong>&#8222;Nie tylko sprzedawa\u0107, ale zacz\u0105\u0107 pomaga\u0107&#8221;<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Musisz zobaczy\u0107 t\u0119 kapmpani\u0119 pokazuj\u0105c\u0105 jak trudno fukcjonuje si\u0119 kobietom w Ameryce Po\u0142udniowej, gdzie bardzo cz\u0119sto s\u0105 one&hellip;","protected":false},"author":54,"featured_media":185517,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[5156,1,4631],"tags":[3178,69,3246,600,299,2160],"class_list":{"0":"post-185516","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ciekawostki","8":"category-inspiracje","9":"category-trendy","10":"tag-brazylia","11":"tag-cannes-lions","12":"tag-kampania","13":"tag-kampania-spoleczna","14":"tag-ogilvy","15":"tag-schweppes","16":"cs-entry","17":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/185516","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/54"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=185516"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/185516\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/185517"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=185516"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=185516"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=185516"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}