{"id":18349,"date":"2011-03-13T23:51:28","date_gmt":"2011-03-13T22:51:28","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/sos-wioski-dzieciece-pomoz-zbudowac-rodzine\/"},"modified":"2011-03-13T23:51:28","modified_gmt":"2011-03-13T22:51:28","slug":"sos-wioski-dzieciece-pomoz-zbudowac-rodzine","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/sos-wioski-dzieciece-pomoz-zbudowac-rodzine.html","title":{"rendered":"SOS Wioski Dzieci\u0119ce: pom\u00f3\u017c zbudowa\u0107 rodzin\u0119"},"content":{"rendered":"<p>Strategi\u0119 oraz kreacj\u0119 przygotowa\u0142a pro bono agencja reklamowa Saatchi&amp;Saatchi, a w pozyskaniu i planowaniu medi&oacute;w z pomoc\u0105 przyszed\u0142 dom mediowy Starcom. G\u0142osu w reklamie radiowej u\u017cyczy\u0142 aktor Cezary \u017bak. Akcja potrwa do ko\u0144ca kwietnia.<\/p>\n<p>Dzia\u0142ania reklamowe obejm\u0105 pras\u0119, radio, telewizj\u0119 outdoor oraz internet.<\/p>\n<p>Promocj\u0119 w internecie przygotowa\u0142a agencja marketingu interaktywnego Think Kong, kt&oacute;ra wsp&oacute;lnie z BlueBox Media uruchomi\u0142a aplikacj\u0119 &#8222;Wspieram SOS Wioski Dzieci\u0119ce&#8221; na Facebooku.<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a kampania Stowarzyszenia SOS Wioski Dzieci\u0119ce w Polsce &#8222;Pom&oacute;\u017c zbudowa\u0107 rodzin\u0119&#8221;, zach\u0119caj\u0105ca do przekazania 1% podatku na rzecz osieroconych i opuszczonych dzieci.","protected":false},"author":1,"featured_media":18350,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[2009,179,377,183],"class_list":{"0":"post-18349","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bluebox-media","9":"tag-saatchi-saatchi","10":"tag-starcom","11":"tag-think-kong","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/18349","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=18349"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/18349\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/18350"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=18349"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=18349"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=18349"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}