{"id":18267,"date":"2011-03-15T16:14:15","date_gmt":"2011-03-15T15:14:15","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/big5-nowy-pakiet-reklamowy-muratora\/"},"modified":"2011-03-15T16:14:15","modified_gmt":"2011-03-15T15:14:15","slug":"big5-nowy-pakiet-reklamowy-muratora","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/big5-nowy-pakiet-reklamowy-muratora.html","title":{"rendered":"BIG5: nowy pakiet reklamowy Muratora"},"content":{"rendered":"<p>Tworz\u0105ce go tytu\u0142y: <a rel=\"nofollow noopener\" href=\"http:\/\/dlafirm.mediarun.pl\/katalog\/firma\/murator-sa,2484,1.html\" target=\"_blank\">Murator<\/a>, M jak mieszkanie, Moje Mieszkanie, Podr&oacute;\u017ce i \u017bagle wzajemnie si\u0119 uzupe\u0142niaj\u0105, daj\u0105c reklamodawcom mo\u017cliwo\u015b\u0107 dotarcia do szerokiej grupy odbiorc&oacute;w.<\/p>\n<p>Pakiet BIG5 jest narz\u0119dziem reklamowym, opracowanym z my\u015bl\u0105 o produktach adresowanych do szerokiej grupy docelowej. Jego struktura przedstawia si\u0119 nast\u0119puj\u0105co:<\/p>\n<p>&#8211; 53% kobiet, 47% m\u0119\u017cczyzn<br \/>&#8211; 60% czytelnik&oacute;w pakietu BIG5 &#8211; wiek mi\u0119dzy 25 a 49 lat<br \/>&#8211; 75% czytelnik&oacute;w &#8211; wykszta\u0142cenie \u015brednie lub wy\u017csze<br \/>&#8211; 70% czytelnik&oacute;w &#8211; mieszka\u0144cy miast powy\u017cej 100 000 mieszka\u0144c&oacute;w<br \/>&#8211; 70% gospodarstw czytelnik&oacute;w &#8211; doch&oacute;d 2 500 z\u0142 na gospodarstwo<\/p>\n<p>Wyj\u015bciowa cena prawej, wewn\u0119trznej strony reklamowej w BIG5 wynosi 99 000 z\u0142otych i odbiega od sumarycznej ceny stron reklamowych w poszczeg&oacute;lnych miesi\u0119cznikach.<\/p>\n","protected":false},"excerpt":{"rendered":"Biuro Reklamy Magazyny i Informatory wydawnictwa Murator wprowadzi\u0142o do oferty nowy pakiet &#8211; BIG5.","protected":false},"author":1,"featured_media":18268,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[82],"class_list":{"0":"post-18267","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-murator","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/18267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=18267"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/18267\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/18268"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=18267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=18267"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=18267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}