{"id":181451,"date":"2017-12-13T07:01:21","date_gmt":"2017-12-13T06:01:21","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=181451"},"modified":"2017-12-13T08:28:09","modified_gmt":"2017-12-13T07:28:09","slug":"reklamowal-sie-tv-najczesciej-tym-polroczu","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/reklamowal-sie-tv-najczesciej-tym-polroczu.html","title":{"rendered":"Kto reklamowa\u0142 si\u0119 w TV najcz\u0119\u015bciej w tym p\u00f3\u0142roczu?"},"content":{"rendered":"<div class=\"article-date\"><\/div>\n<div class=\"post_first_image\">\n<p><img decoding=\"async\" src=\"http:\/\/www.press.pl\/images\/contents\/photo_49461_1502081665_big.jpg\" alt=\"\" title=\"\"><\/p>\n<p class=\"post_image_info\">Codemedia sprawdzi\u0142, kt\u00f3re marki s\u0105 najbardziej aktywne w telewizji w pierwszym p\u00f3\u0142roczu br.<\/p>\n<\/div>\n<p class=\"intro_text\">Lidl uplasowa\u0142 si\u0119 na najwy\u017cszym podium w rankingu marek, kt\u00f3re najcz\u0119\u015bciej pojawia\u0142y si\u0119 w telewizji w formie spot\u00f3w i sponsoringu w pierwszym p\u00f3\u0142roczu 2017 roku, przygotowanym przez dom mediowy Codemedia.<\/p>\n<p align=\"left\">W okresie od stycznia do czerwca br. Lidl mia\u0142 wska\u017anik GRP (Gross Raiting Point, zasi\u0119g i cz\u0119stotliwo\u015b\u0107 kampanii) wynosz\u0105cy 32 100. Za nim byli operatorzy sieci kom\u00f3rkowych: Orange (GRP 25 058), T-Mobile (22 978), Play (22 523) i Plus (20 452). Za pierwsz\u0105 pi\u0105tk\u0105 w zestawieniu znalaz\u0142a si\u0119 Biedronka (18 699).<br \/>\nKolejne miejsca zaj\u0119\u0142y: Tesco (14 247), Kaufland (13 992), Rossmann (12 789), Neonet (12 372).<\/p>\n","protected":false},"excerpt":{"rendered":"Codemedia sprawdzi\u0142, kt\u00f3re marki s\u0105 najbardziej aktywne w telewizji w pierwszym p\u00f3\u0142roczu br. Lidl uplasowa\u0142 si\u0119 na najwy\u017cszym&hellip;","protected":false},"author":39,"featured_media":179873,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9639,9642,9670],"tags":[473,9671],"class_list":{"0":"post-181451","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"category-atl","9":"category-tv","10":"tag-lidl","11":"tag-tv","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/181451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=181451"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/181451\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/179873"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=181451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=181451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=181451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}