{"id":18087,"date":"2011-03-21T11:27:52","date_gmt":"2011-03-21T10:27:52","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/union-investment-w-nowej-kampanii-wizerunkowej-wideo\/"},"modified":"2011-03-21T11:27:52","modified_gmt":"2011-03-21T10:27:52","slug":"union-investment-w-nowej-kampanii-wizerunkowej-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/union-investment-w-nowej-kampanii-wizerunkowej-wideo.html","title":{"rendered":"Union Investment w nowej kampanii wizerunkowej (wideo)"},"content":{"rendered":"<p>Kampania swym zasi\u0119giem obejmie telewizj\u0119 oraz internet. Na stronie www.slodkiezyski.pl mo\u017cna dowiedzie\u0107 si\u0119 m.in jak inwestowa\u0107 i jak pomna\u017ca\u0107 zyski.<\/p>\n<p>Nowa kampania wizerunkowa Union Investment TFI ma na celu zwr&oacute;cenie uwagi, \u017ce w ka\u017cdych warunkach rynkowych mo\u017cna znale\u017a\u0107 rozwi\u0105zania, dzi\u0119ki kt&oacute;rym mo\u017cna pomno\u017cy\u0107 sw&oacute;j kapita\u0142.<\/p>\n<p>Do wsp&oacute;\u0142pracy przy kampanii zaproszono agencj\u0119 performance marketingow\u0105 Cube Group, kt&oacute;ra realizuje dzia\u0142ania zwi\u0105zane z display&#8217;em, mailingami, sekcjami dedykowanymi na portalach, artyku\u0142ami sponsorowanymi oraz kampaniami PPC (Google, Netsprint, ad kontekst). <\/p>\n<p>Spot telewizyjny przygotowa\u0142a agencja S4. Ze realizacj\u0119 dzia\u0142a\u0144 odpowiadali: Robert Michalik &#8211; strategic planning director, Katarzyna Kijas &#8211; strategic planner, Monika Wysocka &#8211; group account manager oraz zesp&oacute;\u0142 kreatywny: Dariusz Chwierut, Jeroen Lenssinck, \u0141ukasz Skalik.<\/p>\n<p>Media zakupili Mindshare Polska i Cube Group.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 nowa kampania Union Investment TFI.","protected":false},"author":1,"featured_media":18088,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[365,85,1014],"class_list":{"0":"post-18087","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-cube-group","9":"tag-mindshare","10":"tag-s4","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/18087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=18087"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/18087\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/18088"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=18087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=18087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=18087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}