{"id":175312,"date":"2016-11-25T13:26:13","date_gmt":"2016-11-25T12:26:13","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=175312"},"modified":"2017-03-22T21:38:38","modified_gmt":"2017-03-22T20:38:38","slug":"swiss-army-knife-mural-warszawa","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/design\/swiss-army-knife-mural-warszawa.html","title":{"rendered":"Scyzoryki Swiss Army Knife na&#8230; muralu"},"content":{"rendered":"<h3><strong>Na warszawskim Placu Zawiszy mo\u017cna ogl\u0105da\u0107 mural marki Victorinox. To pierwszy na \u015bwiecie mural szwajcarskiego producenta kultowych scyzoryk\u00f3w Swiss Army Knife.\u00a0<\/strong><\/h3>\n<p>Mural jest efektem wsp\u00f3\u0142pracy marki Victorinox i firmy Good Looking Studio. Projekt murala to ilustracja cyfrowa stworzona specjalnie na potrzeby tego dzie\u0142a. Grafika przedstawia trzy flagowe produkty marki Victorinox: scyzoryk Spartan, zegarek I.N.O.X. oraz walizk\u0119 Spectra. Produkty marki zosta\u0142y wkomponowane w krajobraz Szwajcarii i g\u00f3ry Mythen, u podn\u00f3\u017ca kt\u00f3rej znajduje si\u0119 miejscowo\u015b\u0107 Ibach \u2013 kolebka\u00a0 firmy. \u201eVictorinox to marka, kt\u00f3ra wyznacza nowe standardy. Nam kojarzy si\u0119 przede wszystkim z jako\u015bci\u0105, niezawodno\u015bci\u0105, precyzj\u0105, klasyk\u0105 i\u00a0elegancj\u0105. Dlatego tym bardziej cieszy nas fakt, \u017ce pierwszy w historii mural Victorinox powsta\u0142 w\u0142a\u015bnie z Goog Looking Studio, a w dodatku w centrum Warszawy\u201d \u2013 powiedzia\u0142 Karol Klepacki, Sales Director w firmie Good Looking Studio.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-175318\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2016\/11\/DSC_0080.jpg\" alt=\"dsc_0080\" width=\"2000\" height=\"1331\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0080.jpg 2000w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0080-300x200.jpg 300w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0080-600x400.jpg 600w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0080-1052x700.jpg 1052w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-175320\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2016\/11\/DSC_0088.jpg\" alt=\"dsc_0088\" width=\"2000\" height=\"1331\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0088.jpg 2000w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0088-300x200.jpg 300w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0088-600x400.jpg 600w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0088-1052x700.jpg 1052w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-175321\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2016\/11\/DSC_0094.jpg\" alt=\"dsc_0094\" width=\"2000\" height=\"1331\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0094.jpg 2000w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0094-300x200.jpg 300w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0094-600x400.jpg 600w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_0094-1052x700.jpg 1052w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<h4>Aby uzyska\u0107 efekt tr\u00f3jwymiarowo\u015bci mural Victorinox wykonano w technice 3D.<\/h4>\n<blockquote><p><em>\u201eMural jest przestrzenn\u0105 ilustracj\u0105 poligonow\u0105, co oznacza, \u017ce powsta\u0142 z tr\u00f3jk\u0105t\u00f3w, kt\u00f3re tworz\u0105 przestrzenne bry\u0142y. Pod tym wzgl\u0119dem jest to projekt unikatowy, a podobnych murali pr\u00f3\u017cno szuka\u0107 w Warszawie\u201d \u2013 dodaje Karol Klepacki. Warszawski mural jest pierwsz\u0105 w historii marki wielkoformatow\u0105 grafik\u0105 malowan\u0105 na budynku. \u201eWarszawski mural jest nawi\u0105zaniem do 130 letniej historii i dziedzictwa Victorinox i odzwierciedleniem warto\u015bci marki, czyli innowacyjno\u015bci, jako\u015bci i funkcjonalno\u015bci. Jeste\u015bmy dumni z tego, \u017ce Polska na sta\u0142e wpisa\u0142a si\u0119 w histori\u0119 Victorinox.\u201d \u2013 powiedzia\u0142 Bogus\u0142aw Dutkiewicz, prezes Victorinox Poland.<\/em><\/p><\/blockquote>\n<h4>Film z powstawania muralu dost\u0119pny jest w serwisie YouTube:<\/h4>\n<p><center><iframe src=\"https:\/\/www.youtube.com\/embed\/agcWIiqJiAg?rel=0&amp;showinfo=0\" width=\"853\" height=\"480\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/center><center><\/center><center><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-175322\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2016\/11\/DSC_9836.jpg\" alt=\"dsc_9836\" width=\"2000\" height=\"1331\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_9836.jpg 2000w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_9836-300x200.jpg 300w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_9836-600x400.jpg 600w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_9836-1052x700.jpg 1052w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/center><\/p>\n<h4><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-175323\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2016\/11\/DSC_9844.jpg\" alt=\"dsc_9844\" width=\"2000\" height=\"1331\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_9844.jpg 2000w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_9844-300x200.jpg 300w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_9844-600x400.jpg 600w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2016\/11\/DSC_9844-1052x700.jpg 1052w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/h4>\n<h4>Przeczytaj te\u017c:<\/h4>\n<ul>\n<li><a href=\"https:\/\/mediarun.com\/marketing\/poradnik\/grzechy-programow-lojalnosciowych.html\">Grzechy program\u00f3w lojalno\u015bciowych<\/a><\/li>\n<li><a href=\"https:\/\/mediarun.com\/marketing\/tvn-media-zawarlo-umowe-wirtualna-polska.html\">TVN Media zawar\u0142o umow\u0119 z Wirtualn\u0105 Polsk\u0105<\/a><\/li>\n<li><a href=\"https:\/\/mediarun.com\/digital\/czarny-piatek-po-polsku.html\">Czarny Pi\u0105tek po polsku<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Na warszawskim Placu Zawiszy mo\u017cna ogl\u0105da\u0107 mural marki Victorinox. To pierwszy na \u015bwiecie mural szwajcarskiego producenta kultowych scyzoryk\u00f3w&hellip;","protected":false},"author":2,"featured_media":175319,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[5156,4632],"tags":[1324,6481,11174],"class_list":{"0":"post-175312","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ciekawostki","8":"category-design","9":"tag-design","10":"tag-murale","11":"tag-victorinox","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/175312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=175312"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/175312\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/175319"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=175312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=175312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=175312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}