{"id":17255,"date":"2011-04-14T11:47:48","date_gmt":"2011-04-14T09:47:48","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/zdesperowany-karolak-w-reklamie-hyundaia-wideo\/"},"modified":"2011-04-14T11:47:48","modified_gmt":"2011-04-14T09:47:48","slug":"zdesperowany-karolak-w-reklamie-hyundaia-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/zdesperowany-karolak-w-reklamie-hyundaia-wideo.html","title":{"rendered":"Zdesperowany Karolak w reklamie Hyundaia (wideo)"},"content":{"rendered":"<p>Jest to kolejna kampania, w kt&oacute;rej marka Hyundai wykorzystuje wizerunek aktora. Wciela si\u0119 on w rol\u0119 zdeterminowanego klienta, kt&oacute;ry powraca wielokrotnie do salonu, aby zn&oacute;w przejecha\u0107 si\u0119 samochodem marki Hyundai.<\/p>\n<p>Celem kampanii jest wygenerowanie wzrostu liczby jazd testowych i aktywizacja sprzeda\u017cy kluczowych modeli tzw. &#8222;i-family&#8221;, czyli i10, i20, i30, ix20 oraz ix35. Kampania swym zasi\u0119giem obejmie najwi\u0119ksze stacje telewizyjne, radio, pras\u0119 oraz internet.<\/p>\n<p>Za kampani\u0119 odpowiadaj\u0105 agencje: MPG i Media Contacts (media) oraz za stron\u0119 kreatywn\u0105 agencja Bimers, kt&oacute;ra przygotowa\u0142a kreacj\u0119. Spoty wyprodukowa\u0142 dom produkcyjny Blast Factor, a zdj\u0119cia do kampanii zrobi\u0142 Andrzej Tyszko.<\/p>\n<p>Przeczytaj tak\u017ce: <a rel=\"nofollow noopener\" href=\"http:\/\/wiadomosci.mediarun.pl\/artykul\/reklama-reklama,karolak-reklamuje-samochody-hyundai-wideo,37974,2,1,1.html\" target=\"_blank\">Karolak reklamuje samochody Hyundai (wideo)<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Tomasz Karolak jest bohaterem kolejnej kampanii jazd testowych Hyundaia.","protected":false},"author":1,"featured_media":17256,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1115,947,808],"class_list":{"0":"post-17255","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-hyundai","9":"tag-media-contacts","10":"tag-mpg","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/17255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=17255"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/17255\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/17256"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=17255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=17255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=17255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}