{"id":17115,"date":"2011-04-18T16:13:02","date_gmt":"2011-04-18T14:13:02","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/red8-advertising-dla-ceramiki-paradyz\/"},"modified":"2011-04-18T16:13:02","modified_gmt":"2011-04-18T14:13:02","slug":"red8-advertising-dla-ceramiki-paradyz","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/event\/red8-advertising-dla-ceramiki-paradyz.html","title":{"rendered":"Red8 Advertising dla Ceramiki Parady\u017c"},"content":{"rendered":"<p>W\u0142a\u015bnie zako\u0144czy\u0142 si\u0119 proces strategiczno-kreatywny zwi\u0105zany z badaniami, opracowaniem pozycjonowania i stworzeniem pe\u0142nej strategii komunikacji dla marki My Way Parady\u017c Group z portfolio Ceramiki Parady\u017c (CP).<\/p>\n<p>Nowa koncepcja pozycjonowania opracowana przez Red8 Advertising jest jednocze\u015bnie nowym has\u0142em dla marki My Way Parady\u017c Group oraz jej integraln\u0105 cz\u0119\u015bci\u0105.<\/p>\n<p>Kampania realizowana b\u0119dzie z u\u017cyciem medi&oacute;w najbardziej wiarygodnych w grupie odbiorc&oacute;w marki, czyli: prasy, outdooru i internetu. Kampania w sieci obejmie zar&oacute;wno klasyczne dzia\u0142ania wizerunkowe jak i akcje specjalne na portalach spo\u0142eczno\u015bciowych (m.in. na Facebooku).<\/p>\n<p>Za przeprowadzenie ca\u0142o\u015bci dzia\u0142a\u0144 w internecie odpowiada agencja Red8 Digital.<\/p>\n","protected":false},"excerpt":{"rendered":"Red8 Kontynuuje wsp&oacute;\u0142prac\u0119 z Ceramik\u0105 Parady\u017c i rozszerza dzia\u0142ania na nowe marki klienta.","protected":false},"author":1,"featured_media":17116,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9651],"tags":[814,815],"class_list":{"0":"post-17115","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-event","8":"tag-red8","9":"tag-red8-digital","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/17115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=17115"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/17115\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/17116"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=17115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=17115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=17115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}