{"id":17097,"date":"2011-04-19T12:58:59","date_gmt":"2011-04-19T10:58:59","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/milion-dolarow-za-reklame-podczas-finalu-oprah-winfrey-show\/"},"modified":"2011-04-19T12:58:59","modified_gmt":"2011-04-19T10:58:59","slug":"milion-dolarow-za-reklame-podczas-finalu-oprah-winfrey-show","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/milion-dolarow-za-reklame-podczas-finalu-oprah-winfrey-show.html","title":{"rendered":"Milion dolar\u00f3w za reklam\u0119 podczas fina\u0142u Oprah Winfrey Show"},"content":{"rendered":"<p>To wi\u0119cej, ni\u017c trzeba by\u0142o zap\u0142aci\u0107 telewizji ABC podczas fina\u0142owego odcinka serialu &#8222;Lost&#8221; oraz stacji Fox za reklam\u0119 w trakcie ostatniego odcinka &#8222;24&#8221;, kt&oacute;re \u017c\u0105da\u0142y odpowiednio 900 tys. oraz 650 tys. dolar&oacute;w.<\/p>\n<p>Milion dolar&oacute;w to wysoka cena jak na reklam\u0119 emitowan\u0105 w trakcie fina\u0142u sezonu, jednak &#8211; jak donosi agencja Horizon Media &#8211; nie najwy\u017csza w historii.<\/p>\n<p>Przyk\u0142adowo rekordowe 2 mln dolar&oacute;w musieli zap\u0142aci\u0107 reklamodawcy za 30 sekundowy spot podczas ostatniego odcinka &#8222;Przyjaci&oacute;\u0142&#8221; w 2004 roku.<\/p>\n<p>Oprah Winfrey rezygnuje ze swojego autorskiego show produkowanego przez stacj\u0119 CBS na rzecz wi\u0119kszego zaanga\u017cowania w rozw&oacute;j nowego kana\u0142u telewizyjnego, kt&oacute;ry za\u0142o\u017cy\u0142a wsp&oacute;lnie z Discovery Communications.<\/p>\n","protected":false},"excerpt":{"rendered":"Za 30-sekundow\u0105 reklam\u0119 wyemitowan\u0105 25 maja w trakcie fina\u0142u Oprah Winfrey Show trzeba b\u0119dzie zap\u0142aci\u0107 ok. milion dolar&oacute;w.","protected":false},"author":1,"featured_media":17098,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-17097","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/17097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=17097"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/17097\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/17098"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=17097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=17097"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=17097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}