{"id":165458,"date":"2016-02-03T11:19:26","date_gmt":"2016-02-03T10:19:26","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=165458"},"modified":"2016-02-03T11:19:26","modified_gmt":"2016-02-03T10:19:26","slug":"princessa-intryguje-pasazerow-komunikacji-miejskiej-video","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/princessa-intryguje-pasazerow-komunikacji-miejskiej-video.html","title":{"rendered":"Princessa intryguje pasa\u017cer\u00f3w komunikacji miejskiej"},"content":{"rendered":"<div class=\"news-lead\"><strong>Agencja Lemon Sky J. Walter Thompson Poland, we wsp\u00f3\u0142pracy z AMS, u\u017cy\u0142a interaktywn\u0105 gablot\u0119 citylightow\u0105 na jednym z przystank\u00f3w we Wroc\u0142awiu, aby zrealizowa\u0107 akcj\u0119 ambientow\u0105 dla Princessy.<\/strong><\/div>\n<div class=\"news-lead\">Interaktywny citylight zosta\u0142 umieszczony na wybranym przystanku we Wroc\u0142awiu. Akcja opiera\u0142a si\u0119 na intekacji z pasa\u017cerem czekaj\u0105cym na \u015brodek komunikacji &#8211; z g\u0142o\u015bnik\u00f3w s\u0142ycha\u0107 by\u0142o damski g\u0142os, kt\u00f3ry komentowa\u0142 str\u00f3j podr\u00f3\u017cuj\u0105cego, samopoczucie czy pogod\u0119. Zainteresowana osoba zauwa\u017ca\u0142a citylight, na kt\u00f3rym pojawia\u0142y si\u0119 chmurki z tekstami skierowanymi bezpo\u015brednio do odbiorcy. Ostatnim, najbardziej niespodziwanym elementem by\u0142a motocyklistka, kt\u00f3ra z rado\u015bci\u0105 podawa\u0142a wafelek Princessa. W akcji uczestniczy\u0142o wiele os\u00f3b : m\u0142odzie\u017c, pary, a nawet starsze osoby.<\/div>\n<div class=\"news-lead\">Ca\u0142\u0105 akcj\u0105 dowodzi\u0142a grupa znajduj\u0105ca si\u0119 nieopodal przystanku, kt\u00f3ra obserowa\u0142a wszystko z ukrytej kamery. W ten spos\u00f3b g\u0142os z citylightu m\u00f3g\u0142 komentowa\u0107 aktualn\u0105 sytuacj\u0119, a specjalna aplikacja pozwala\u0142a na wygenerowanie odpowiedniego tekstu w chmurze.<\/div>\n<div class=\"news-lead\"><\/div>\n<div class=\"news-lead\"><\/div>\n<div class=\"news-lead\"><\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Lemon Sky J. Walter Thompson Poland, we wsp\u00f3\u0142pracy z AMS, u\u017cy\u0142a interaktywn\u0105 gablot\u0119 citylightow\u0105 na jednym z&hellip;","protected":false},"author":23,"featured_media":165459,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9639],"tags":[9491],"class_list":{"0":"post-165458","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"tag-princessa","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/165458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=165458"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/165458\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/165459"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=165458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=165458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=165458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}