{"id":163600,"date":"2015-12-11T13:23:25","date_gmt":"2015-12-11T12:23:25","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=163600"},"modified":"2015-12-11T13:23:25","modified_gmt":"2015-12-11T12:23:25","slug":"ddbtribal-z-nowym-klientem","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/ddbtribal-z-nowym-klientem.html","title":{"rendered":"DDB&#038;tribal wygrywa kolejny przetarg"},"content":{"rendered":"<p><strong>DDB&amp;tribal to agencja reklamowa, kt\u00f3ra \u0142\u0105czy marketing online z tradycyjn\u0105 form\u0105 marketingu offline. Do jej klient\u00f3w nale\u017c\u0105 takie marki jak Allegro, Mars Polska, PKO BP, PZU SA, Tchibo, Unilever, PLL LOT, McDonald&#8217;s. Do tej grupy do\u0142\u0105czy\u0142 w\u0142a\u015bnie Tymbark.<\/strong><\/p>\n<p>Po przetargu, kt\u00f3ry odby\u0142 si\u0119 kilka dni temu, Tymbark zaufa\u0142 agencji i powierzy\u0142 jej jedn\u0105 ze swoich nowych linii produktowych. DDB&amp;tribal zosta\u0142o wy\u0142onione na podstawie sporz\u0105dzonej wcze\u015bniej prezentacji strategiczno-kreatywnych. Do obowi\u0105zk\u00f3w b\u0119dzie nale\u017ca\u0142o wymy\u015blenie i wdro\u017cenie nowej strategii komunikacji oraz realizacj\u0119 kampanii w zakresie ATL.<\/p>\n<p>Przypominamy dotychczasowe case studies ciekawych kampanii, kt\u00f3re stworzy\u0142a agencja.<\/p>\n<p>Bardzo popularna i nietypowa kampania dla LOTU &#8211; &#8222;\u015awiat pod jemio\u0142\u0105&#8221;, kt\u00f3ra odbi\u0142a si\u0119 szerokim echem na ca\u0142ym \u015bwiecie (w akcj\u0119 ca\u0142owania pod jemio\u0142\u0105 w\u0142\u0105czy\u0142o si\u0119 ponad 80 kraj\u00f3w).<\/p>\n<p><iframe title=\"DDB Warszawa | &quot;Kiss a LOT: \u015awiat pod jemio\u0142\u0105&quot; PLL LOT  - Case Study 2015\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/ZHHu1LvjdzQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Kampania napoju energetycznego Tiger, kt\u00f3ra mia\u0142a trafi\u0107 do m\u0142odych ludzi. Tworz\u0105c wsp\u00f3\u0142prac\u0119 z hip-hopowym muzykiem &#8211; o napoju dowiedzia\u0142o si\u0119 tysi\u0105ce os\u00f3b, kt\u00f3re tylko obejrza\u0142y teledysk.<\/p>\n<p><iframe title=\"DDB Warszawa | &quot;Power is back&quot; Tiger  - Case Study 2013\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/km64n17IKvU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Warto przypomnie\u0107 sobie r\u00f3wnie\u017c pomys\u0142ow\u0105\u00a0<a href=\"https:\/\/mediarun.com\/marketing\/atl\/omd-i-ddbtribal-dla-mcdonalds.html\">kreacj\u0119, kt\u00f3r\u0105 stworzyli dla McDonald&#8217;s.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"DDB&#038;tribal idzie jak burza i zdobywa kolejnego klienta!","protected":false},"author":17,"featured_media":163605,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9639],"tags":[8860,9643],"class_list":{"0":"post-163600","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"tag-ddbamptribal","9":"tag-atl","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/163600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=163600"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/163600\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/163605"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=163600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=163600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=163600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}