{"id":163580,"date":"2015-12-10T17:52:04","date_gmt":"2015-12-10T16:52:04","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=163580"},"modified":"2015-12-10T17:54:18","modified_gmt":"2015-12-10T16:54:18","slug":"rewelacyjna-kampania-kfc-must-see","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/rewelacyjna-kampania-kfc-must-see.html","title":{"rendered":"Rewelacyjna kampania KFC! Must See (Video)"},"content":{"rendered":"<p><strong>Nic tak nie przyci\u0105gnie klient\u00f3w jak \u015bwietna kampania. Co zdecydowanie uda\u0142o si\u0119 osi\u0105gn\u0105\u0107 Hamishowi Pinellowi- dyrektorowi kreatywnego BBH. \u00a0<\/strong><\/p>\n<p>W tym szczeg\u00f3lnym przed\u015bwi\u0105tecznym czasie, wci\u0105\u017c jeste\u015bmy zalewani r\u00f3\u017cnego rodzaju reklamami, akcjami, kampaniami, nic dziwnego &#8211; walka o klienta trwa. &#8222;Kube\u0142ek przyja\u017ani&#8221; zosta\u0142 zrealizowany dla marek KFC w Wielkiej Brytanii i Irlandii.<\/p>\n<p>Quiz polega\u0142 na wyzwaniu bffs, aby udowodni\u0142, jak dobrze, si\u0119\u00a0naprawd\u0119 znaj\u0105 &#8211; odpowiadaj\u0105c na seri\u0119 pyta\u0144. Nagrod\u0105, oczywi\u015bcie, jest KFC kurczak. Na stronie KFC pojawi\u0142 si\u0119 kr\u00f3tki i bardzo jasny komunikat, jak to zrobi\u0107. Wystarczy\u0142o zapisa\u0107 si\u0119 za po\u015brednictwem Facebooka lub Twittera i odpowiedzie\u0107 na kilka pyta\u0144, a nast\u0119pnie podzieli\u0107 si\u0119 tym z przyjacielem. Efekt pozornie prostej kampanii jest niesamowity! Zobaczcie sami. ;-)<\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"KFC Friendship Bucket Test\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/sLTgs2Mk14o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"Nic tak nie przyci\u0105gnie klient\u00f3w jak \u015bwietna kampania. Co zdecydowanie uda\u0142o si\u0119 osi\u0105gn\u0105\u0107 Hamishowi Pinellowi- dyrektorowi kreatywnego BBH.&hellip;","protected":false},"author":17,"featured_media":163581,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9639],"tags":[4229,8847,236],"class_list":{"0":"post-163580","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"tag-friendship","9":"tag-friendshipbucket","10":"tag-kfc","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/163580","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=163580"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/163580\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/163581"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=163580"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=163580"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=163580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}