{"id":16151,"date":"2011-05-19T16:32:30","date_gmt":"2011-05-19T14:32:30","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/maly-glod-dopada-w-autobusach\/"},"modified":"2011-05-19T16:32:30","modified_gmt":"2011-05-19T14:32:30","slug":"maly-glod-dopada-w-autobusach","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/maly-glod-dopada-w-autobusach.html","title":{"rendered":"Ma\u0142y G\u0142\u00f3d dopada w autobusach"},"content":{"rendered":"<p>Kampania jest obecna w 7 miastach: Tr&oacute;jmie\u015bcie, G&oacute;rno\u015bl\u0105skim Okr\u0119gu Przemys\u0142owym, \u0141odzi, Wroc\u0142awiu, Poznaniu, Szczecinie i S\u0142upsku.<\/p>\n<p>Jest to pierwsza w Polsce kampania Danona, w kt&oacute;rej r\u0105czki w autobusach s\u0105 komunikatem samym w sobie i w ca\u0142o\u015bci wykorzystywane s\u0105 jako no\u015bnik reklamowy.<\/p>\n<p>Autobusowa ods\u0142ona kampanii, kt&oacute;ra potrwa do ko\u0144ca maja 2011 roku, jest jednym z element&oacute;w realizacji nowej platformy komunikacyjnej Danio.<\/p>\n<p>Kampani\u0119  zaplanowa\u0142 dom mediowy MediaCom Warszawa, a za projekt graficzny odpowiedzialna jest agencja reklamowa Y&amp;R.<\/p>\n","protected":false},"excerpt":{"rendered":"Ruszy\u0142a niestandardowa kampania Danio, podczas kt&oacute;rej Ma\u0142y G\u0142&oacute;d zakamuflowa\u0142 si\u0119 w uchwytach w autobusach.","protected":false},"author":1,"featured_media":16152,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[],"tags":[1422,334],"class_list":{"0":"post-16151","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"tag-danone-polska","8":"tag-young-rubicam","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/16151","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=16151"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/16151\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/16152"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=16151"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=16151"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=16151"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}