{"id":157714,"date":"2015-07-28T12:08:36","date_gmt":"2015-07-28T10:08:36","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=157714"},"modified":"2015-07-28T12:08:36","modified_gmt":"2015-07-28T10:08:36","slug":"koncern-paliwowy-total-wybral-agencje","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/przetargi\/koncern-paliwowy-total-wybral-agencje.html","title":{"rendered":"Koncern paliwowy Total wybra\u0142 agencj\u0119"},"content":{"rendered":"<p>Prace nad dostosowaniem globalnej strategii komunikacji Total trwaj\u0105 od sieprnia ubieg\u0142ego roku. W lipcu br. Otworzono stacj\u0119 w Zielonej G\u00f3rze, kt\u00f3ra jest czwart\u0105 plac\u00f3wk\u0105 z kolei. Do zada\u0144 agencji nale\u017ca\u0142o opracowanie sp\u00f3jnego wizerunku marki w zakresie paliw p\u0142ynnych, kreacja lokalnych kampanii reklamowych jak i wsparcie Klienta w zakresie B2C.<\/p>\n<p>Know-how marki Total opiera si\u0119 na do\u015bwiadczeniach europejskich, afryka\u0144skich oraz azjatyckich, gdzie \u0142\u0105czna ilo\u015b\u0107 stacji przekracza 15\u00a0000. Jest liderem sprzeda\u017cy paliw w wielu krajach. W Polsce marka kojarzona by\u0142a g\u0142\u00f3wnie z wysokiej jako\u015bci olejami silnikowymi. <\/p>\n<p>Agencja Olmeka z Warszawy specjalizuje si\u0119 we wprowadzaniu nowych marek na rynek polski.<\/p>\n","protected":false},"excerpt":{"rendered":"Total Polska otwiera pierwsze stacje paliwowe na zasadach franczyzy. Za implementacj\u0119 strategii komunikacji jak i opracowanie kreatywnych kampanii odpowie agencja Olmeka Creation House.","protected":false},"author":6,"featured_media":157743,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[4636],"tags":[7324,7325,3401,7323],"class_list":{"0":"post-157714","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-przetargi","8":"tag-olmeka-creation-house","9":"tag-paliwo","10":"tag-przetargi","11":"tag-total-polska","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/157714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=157714"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/157714\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/157743"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=157714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=157714"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=157714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}