{"id":15623,"date":"2011-06-06T16:46:01","date_gmt":"2011-06-06T14:46:01","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/gruppa66-ogilvy-promuje-kredyty-banku-bph\/"},"modified":"2011-06-06T16:46:01","modified_gmt":"2011-06-06T14:46:01","slug":"gruppa66-ogilvy-promuje-kredyty-banku-bph","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/gruppa66-ogilvy-promuje-kredyty-banku-bph.html","title":{"rendered":"Gruppa66 Ogilvy promuje kredyty Banku BPH"},"content":{"rendered":"<p>ruppa66 Ogilvy przygotowa\u0142a kreacj\u0119 do og&oacute;lnopolskiej kampanii promuj\u0105cej kredyty <br \/>dla ma\u0142ych i \u015brednich firm Banku BPH. Kampania obejmuje dzia\u0142ania zar&oacute;wno ATL, jak i BTL.<\/p>\n<p>G\u0142&oacute;wn\u0105 ide\u0105 kampanii jest has\u0142o &#8222;Ju\u017c nie musisz stawa\u0107 na g\u0142owie, aby zapewni\u0107 swojej firmie stabilny rozw&oacute;j&#8221;. W wybranych stacjach telewizyjnych pojawi si\u0119 15-sekundowa animacja stworzona z inkrustacji Banku BPH, natomiast w radiu 30-sekundowy spot promuj\u0105cy ofert\u0119.<\/p>\n<p>Agencja przygotowa\u0142a r&oacute;wnie\u017c materia\u0142y BTL: ulotki, plakaty, oraz direct mailing. Ogilvy Interactive by\u0142o odpowiedzialne za przygotowanie kreacji internetowych. Kampanii towarzyszy promocja 0% prowizji przygotowawczej za udzielenie kredytu w ramach linii bie\u017c\u0105cej, kredyt&oacute;w inwestycyjnych lub kredytu Ekspres Kapita\u0142. Promocja obejmuje wnioski z\u0142o\u017cone do&nbsp; 30 czerwca br.<\/p>\n<p>Za planowanie i zakup medi&oacute;w odpowiada dom mediowy Starlink.<\/p>\n","protected":false},"excerpt":{"rendered":"Gruppa66 Ogilvy promuje kredyty Banku BPH dla sektora SME.","protected":false},"author":1,"featured_media":15624,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[133,1303,114],"class_list":{"0":"post-15623","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bph","9":"tag-gruppa66-ogilvy","10":"tag-starlink","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15623","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=15623"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15623\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/15624"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=15623"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=15623"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=15623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}