{"id":15487,"date":"2011-06-09T16:02:17","date_gmt":"2011-06-09T14:02:17","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bnp-paribas-promuje-konto-witalne-wideo\/"},"modified":"2011-06-09T16:02:17","modified_gmt":"2011-06-09T14:02:17","slug":"bnp-paribas-promuje-konto-witalne-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/bnp-paribas-promuje-konto-witalne-wideo.html","title":{"rendered":"BNP Paribas promuje Konto Witalne (wideo)"},"content":{"rendered":"<p>Jest to pierwsza kampania banku dla klient&oacute;w indywidualnych realizowana pod mark\u0105 BNP Paribas.<\/p>\n<p>Na powitanie nowych klient&oacute;w oraz z okazji wprowadzenia docelowej marki na rynek polski bank przygotowa\u0142 ofert\u0119 Konta Witalnego. To nowo\u015b\u0107 na rynku, kt&oacute;ra jest po\u0142\u0105czeniem rachunku osobistego, darmowej po\u017cyczki w wysoko\u015bci miesi\u0119cznych dochod&oacute;w klienta i dochodowego konta oszcz\u0119dno\u015bciowego.<\/p>\n<p>Od 9 czerwca spot reklamowy b\u0119dzie mo\u017cna zobaczy\u0107 m.in. w TVP1, TVP2, TVN czy TVN24. Kampania b\u0119dzie prowadzona tak\u017ce w internecie i w kinach. W dzia\u0142aniach promocyjnych zostanie wykorzystany outdoor i no\u015bniki niestadndardowe. Do kampanii przygotowano tak\u017ce specjalne materia\u0142y BTL, kt&oacute;re zostan\u0105 wykorzystane w oddzia\u0142ach banku.<\/p>\n<p>Kreacj\u0119 do kampanii przygotowa\u0142a agencja reklamowa Saatchi&amp;Saatchi. Za zakup medi&oacute;w odpowiedzialny jest dom mediowy MPG.<\/p>\n<p>Kampania potrwa do ko\u0144ca lipca 2011, natomiast produkt b\u0119dzie dostepny w ofercie banku do 31 sierpnia 2011.<\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &#8222;Poczuj moc wsparcia&#8221; rusza nowa kampania reklamowa BNP Paribas promuj\u0105ca ofert\u0119 Konto Witalne.","protected":false},"author":1,"featured_media":15488,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[435,808,179],"class_list":{"0":"post-15487","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-bnp-paribas","9":"tag-mpg","10":"tag-saatchi-saatchi","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=15487"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15487\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/15488"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=15487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=15487"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=15487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}