{"id":154396,"date":"2015-05-11T13:43:34","date_gmt":"2015-05-11T11:43:34","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=154396"},"modified":"2015-05-11T13:43:34","modified_gmt":"2015-05-11T11:43:34","slug":"koncern-farmaceutyczny-boiron-wybral-agencje-dla-stodal","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/przetargi\/koncern-farmaceutyczny-boiron-wybral-agencje-dla-stodal.html","title":{"rendered":"Koncern farmaceutyczny Boiron wybra\u0142 agencj\u0119 dla Stodal"},"content":{"rendered":"<p>Koncern Boiron ponownie powierzy\u0142 NuOrder bud\u017cet reklamowy na kompleksowe dzia\u0142ania interaktywne dla swojej marki. Agencja poza obs\u0142ug\u0105 Oscillococcinum, poprowadzi\u0142a kampani\u0119 tak\u017ce dla marki Stodal.<\/p>\n<p>Agencja by\u0142a odpowiedzialna za: konsulting, konstrukcj\u0119, realizacj\u0119 strategii i prowadzenie kompleksowej kampanii w Internecie. <\/p>\n<p>W ramach kampanii NuOrder prowadzi\u0142 dzia\u0142ania m.in.: Google AdWords, Google Display Network, RTB (Real Time Bidding), Facebook Ads, a tak\u017ce remarketing. Ponadto marka Stodal zosta\u0142a wsparta kampaniami video realizowanymi poprzez YouTube Instream Video oraz TVN Player VOD. Agencja zaprojektowa\u0142a i stworzy\u0142a no\u015bniki kampanii, w tym no\u015bniki richmediowe.<\/p>\n<p>Boiron jest kolejnym klientem farmaceutycznym, kt\u00f3rego obs\u0142uguje NuOrder. Dotychczas agencja wsp\u00f3\u0142pracowa\u0142a m.in. z takimi firmami jak Actavis, Bayer, GlaxoSmithKline, Janssen-Cilag, Johnson &#038; Johnson, Nepentes, Polpharma, Polpharmex, US Pharmacia czy Walmark.<\/p>\n","protected":false},"excerpt":{"rendered":"NuOrder przeprowadzi\u0142 kampani\u0119 interaktywn\u0105 dla kolejnej marki nale\u017c\u0105cej do koncernu farmaceutycznego Boiron. Kampania dla marki Stodal by\u0142a wynikiem rozszerzenia wsp\u00f3\u0142pracy po obj\u0119ciu przez agencj\u0119 obs\u0142ugi marki Oscillococcinum.","protected":false},"author":6,"featured_media":154397,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[4636],"tags":[6603,6602,3401,6604],"class_list":{"0":"post-154396","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-przetargi","8":"tag-boiron","9":"tag-oscillococcinum","10":"tag-przetargi","11":"tag-stodal","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/154396","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=154396"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/154396\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/154397"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=154396"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=154396"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=154396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}