{"id":153833,"date":"2015-04-28T15:27:37","date_gmt":"2015-04-28T13:27:37","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=153833"},"modified":"2015-04-28T15:27:37","modified_gmt":"2015-04-28T13:27:37","slug":"koncern-farmaceutyczny-gedeon-richter-wybral-agencje","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/przetargi\/koncern-farmaceutyczny-gedeon-richter-wybral-agencje.html","title":{"rendered":"Koncern farmaceutyczny Gedeon Richter wybra\u0142 agencj\u0119"},"content":{"rendered":"<p>W ramach podpisanej umowy Faster&amp;Better zajmuje si\u0119 kompleksowym wsparciem launchu marki Zilola. Agencja jest odpowiedzialna za przygotowanie i wdro\u017cenie dzia\u0142a\u0144 reklamowych, obejmuj\u0105cych m.in. stworzenie strategii i idei komunikacyjnej leku oraz prze\u0142o\u017cenie jej na obecno\u015b\u0107 w TV, Internecie i w punktach sprzeda\u017cy.<\/p>\n<p>Faster&amp;Better wsp\u00f3\u0142pracuje z Gedeon Richter od ponad 3 lat i odpowiada za komunikacj\u0119 kilkunastu produkt\u00f3w koncernu. Agencja posiada rozbudowane kompetencje w marketingu farmaceutycznym dzi\u0119ki wsp\u00f3\u0142pracy z takimi Klientami jak: Walmark, Polpharma, Polski Lek, LuxMed i Holbex.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Faster&#038;Better wygra\u0142a przetarg na obs\u0142ug\u0119 nowej marki koncernu farmaceutycznego Gedeon Richter \u2013 og\u00f3lnodost\u0119pnego leku na alergi\u0119 Zilola. Dzia\u0142ania obejm\u0105 ATL, BTL oraz online.","protected":false},"author":6,"featured_media":153834,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[4636],"tags":[6058,6477,3401,6478],"class_list":{"0":"post-153833","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-przetargi","8":"tag-fasterbetter","9":"tag-gedeon-richter","10":"tag-przetargi","11":"tag-zilola","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/153833","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=153833"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/153833\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/153834"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=153833"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=153833"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=153833"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}