{"id":153625,"date":"2015-04-27T08:25:22","date_gmt":"2015-04-27T06:25:22","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=153625"},"modified":"2015-04-27T08:25:22","modified_gmt":"2015-04-27T06:25:22","slug":"cukrowy-ogrod-pomyslem-na-promocje","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/cukrowy-ogrod-pomyslem-na-promocje.html","title":{"rendered":"Cukrowy ogr\u00f3d pomys\u0142em na promocj\u0119"},"content":{"rendered":"<p>Kreatywny pomys\u0142 mia\u0142 pom\u00f3c w promocji ksi\u0105\u017cki \u2018the Cake Shop in the Garden\u2019 autorstwa Carole Matthews. W tym celu zbudowano cukrowy ogr\u00f3d. Konstrukcja, kt\u00f3ra stan\u0119\u0142a w centrum Londynu przyci\u0105gn\u0119\u0142o nie tylko fan\u00f3w autorki, ale i amator\u00f3w s\u0142odyczy, kt\u00f3rzy mogli delektowa\u0107 si\u0119 15 r\u00f3\u017cnymi rodzajami \u0142akoci.<\/p>\n<p>Ogr\u00f3d powstawa\u0142 przez 450 godzin, mo\u017cna by\u0142o w nim znale\u017a\u0107 ca\u0142e mn\u00f3stwo cukrowych kwiat\u00f3w, a mury, otaczaj\u0105ce konstrukcj\u0119 by\u0142y wykonane z 1300 kromek ciasta. Rol\u0119 fugi pe\u0142ni\u0142a w tym przypadku Nutella. Do konstrukcji u\u017cyto r\u00f3wnie\u017c 30 work\u00f3w z piankami marshmallows, osiem kilogram\u00f3w czekolady i s\u0142odyczy. <\/p>\n<p>Ogr\u00f3d zosta\u0142 wykonany przez wielokrotnie nagradzan\u0105 projektantk\u0119 Rosalind Miller.<\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake5.jpg\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake5.jpg\" alt=\"mediarun-com-cake5\" width=\"1024\" height=\"768\" class=\"alignnone size-full wp-image-153631\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake5.jpg 1024w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake5-933x700.jpg 933w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake2.jpg\"><img decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake2.jpg\" alt=\"mediarun-com-cake2\" width=\"1024\" height=\"768\" class=\"alignnone size-full wp-image-153628\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake2.jpg 1024w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake2-933x700.jpg 933w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake3.jpg\"><img decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake3.jpg\" alt=\"mediarun-com-cake3\" width=\"1024\" height=\"768\" class=\"alignnone size-full wp-image-153629\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake3.jpg 1024w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake3-933x700.jpg 933w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake4.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake4.jpg\" alt=\"mediarun-com-cake4\" width=\"1024\" height=\"768\" class=\"alignnone size-full wp-image-153630\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake4.jpg 1024w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake4-933x700.jpg 933w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake6.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake6.jpg\" alt=\"mediarun-com-cake6\" width=\"1024\" height=\"768\" class=\"alignnone size-full wp-image-153626\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake6.jpg 1024w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake6-933x700.jpg 933w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake1.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-cake1.jpg\" alt=\"mediarun-com-cake1\" width=\"1024\" height=\"768\" class=\"alignnone size-full wp-image-153627\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake1.jpg 1024w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-cake1-933x700.jpg 933w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Marketerzy staraj\u0105 si\u0119 zaskoczy\u0107 nas nowymi pomys\u0142ami. Reklamy przybiera\u0142y zatem r\u00f3\u017cny formy, ale nigdy konstrukcji w ca\u0142o\u015bci zbudowanej ze s\u0142odyczy.","protected":false},"author":1,"featured_media":153633,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[3142,9640,3547,200],"class_list":{"0":"post-153625","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-inspiracje","9":"tag-marketing","10":"tag-promocja","11":"tag-reklama","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/153625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=153625"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/153625\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/153633"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=153625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=153625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=153625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}