{"id":153431,"date":"2015-04-23T08:37:22","date_gmt":"2015-04-23T08:37:22","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=153431"},"modified":"2015-04-23T08:42:37","modified_gmt":"2015-04-23T08:42:37","slug":"serial-gra-o-tron-wykorzystany-w-promocji-irlandii-polnocnej","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/filme\/serial-gra-o-tron-wykorzystany-w-promocji-irlandii-polnocnej.html","title":{"rendered":"Serial 'Gra o Tron&#8217; wykorzystany w promocji Irlandii P\u00f3\u0142nocnej"},"content":{"rendered":"<p>Kampania promuj\u0105ca turystyk\u0119 ju\u017c odbi\u0142a si\u0119 g\u0142o\u015bnym echem. Wszystko to za spraw\u0105 niestandardowego podej\u015bcia do tematu. Replika smoczych jaj, kt\u00f3re w serialu zosta\u0142y podarowane Daenerys Targaryen w dniu jej \u015blubu pojawi\u0142a si\u0119 w zaskakuj\u0105cym miejscu. Produkty by\u0142y dost\u0119pne na Targu \u015aw. Jerzego w Belfa\u015bcie w cenie 125 z\u0142otych smok\u00f3w (waluta u\u017cywana w \u015bwiecie Westeros). Jaja cieszy\u0142y si\u0119 wielkim zainteresowaniem, a dodatkowo jedno z nich by\u0142o kontrolowane przez pilota tak, by mog\u0142o wydawa\u0107 d\u017awi\u0119ki. <\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got0.jpg\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got0.jpg\" alt=\"mediarun-com-got0\" width=\"800\" height=\"490\" class=\"alignnone size-full wp-image-153439\" title=\"\"><\/a><\/p>\n<p>Kampania zosta\u0142a stworzona przy wsp\u00f3\u0142pracy z HBO. Niall Gibbons, CEO Tourism Ireland powiedzia\u0142, \u017ce wsp\u00f3\u0142praca przebiega bardzo pomy\u015blnie. <em>&#8222;Naszym za\u0142o\u017ceniem jest wyr\u00f3\u017cni\u0107 Irlandi\u0119 P\u00f3\u0142nocn\u0105 i jej pi\u0119kny krajobraz, a dzi\u0119ki ekscytuj\u0105cemu serialowi 'Gra o Tron&#8217; mo\u017cemy zrobi\u0107 to na scenie globalnej&#8221;<\/em> &#8211; doda\u0142.  <\/p>\n<p><strong>Zobacz tak\u017ce: <a href=\"https:\/\/mediarun.com\/na-luzie\/filme\/billboardy-dla-mrowek-czyli-jak-wypromowac-film.html\">Billboardy dla mr\u00f3wek, czyli jak wypromowa\u0107 film<\/a><br \/>\n<\/strong><br \/>\nW r\u00f3\u017cnych miejscach wyspy stan\u0119\u0142y r\u00f3wnie\u017c tabliczki, kt\u00f3re wskazuj\u0105 odleg\u0142o\u015bci do serialowych plener\u00f3w:<\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got2.jpg\"><img decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got2.jpg\" alt=\"mediarun-com-got2\" width=\"1200\" height=\"735\" class=\"alignnone size-full wp-image-153442\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-got2.jpg 1200w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-got2-1143x700.jpg 1143w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got1.jpg\"><img decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got1.jpg\" alt=\"mediarun-com-got1\" width=\"1200\" height=\"733\" class=\"alignnone size-full wp-image-153441\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-got1.jpg 1200w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-got1-1146x700.jpg 1146w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got3.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got3.jpg\" alt=\"mediarun-com-got3\" width=\"1196\" height=\"732\" class=\"alignnone size-full wp-image-153437\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-got3.jpg 1196w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-got3-1144x700.jpg 1144w\" sizes=\"(max-width: 1196px) 100vw, 1196px\" \/><\/a><\/p>\n<p>Kampania b\u0119dzie trwa\u0142a przez 14 tygodni i b\u0119dzie opiera\u0107 si\u0119 na niezwykle udanej kampanii 2014 roku, kt\u00f3ra wygenerowa\u0142a prawie milion klikni\u0119\u0107, komentarzy i akcji osi\u0105gaj\u0105c oko\u0142o 100 milion\u00f3w fan\u00f3w na ca\u0142ym \u015bwiecie.<\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got01.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-got01.jpg\" alt=\"mediarun-com-got01\" width=\"800\" height=\"490\" class=\"alignnone size-full wp-image-153440\" title=\"\" srcset=\"https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-got01.jpg 1198w, https:\/\/mediarun.com\/pl\/wp-content\/uploads\/2015\/04\/mediarun-com-got01-1144x700.jpg 1144w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Zachwycaj\u0105ce krajobrazy, magiczna ziele\u0144, bajkowe klify &#8211; tak mo\u017cna opisa\u0107 Irlandi\u0119 P\u00f3\u0142nocn\u0105. To tutaj tw\u00f3rcy &#8222;Gry o Tron&#8221; nakr\u0119cili tutaj sceny, kt\u00f3re dziej\u0105 si\u0119 w serialowym Westeros. Nic dziwnego, \u017ce Irlandia P\u00f3\u0142nocna postanowi\u0142a wykorzysta\u0107 popularno\u015b\u0107 serialu w dzia\u0142aniach promocyjnych.","protected":false},"author":2,"featured_media":153438,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[5155],"tags":[3291,200,1120,6417],"class_list":{"0":"post-153431","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-filme","8":"tag-gra-o-tron","9":"tag-reklama","10":"tag-serial","11":"tag-tourism-ireland","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/153431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=153431"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/153431\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/153438"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=153431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=153431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=153431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}