{"id":153347,"date":"2015-04-22T09:19:34","date_gmt":"2015-04-22T09:19:34","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=153347"},"modified":"2015-04-22T09:19:34","modified_gmt":"2015-04-22T09:19:34","slug":"billboardy-dla-mrowek-czyli-jak-wypromowac-film","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/filme\/billboardy-dla-mrowek-czyli-jak-wypromowac-film.html","title":{"rendered":"Billboardy dla mr\u00f3wek, czyli jak wypromowa\u0107 film"},"content":{"rendered":"<p>Pomys\u0142 na kreatywne promowanie filmu zosta\u0142 zauwa\u017cony w australijskim Sydeny. U\u017cytkownicy Redddita podzielili si\u0119 zdj\u0119ciami billboardu dla&#8230; mr\u00f3wek. W taki niestandardowy spos\u00f3b Marvel promuje film o superbohaterze, kt\u00f3ry nazywa si\u0119 <strong>ANT-MAN<\/strong>.<\/p>\n<p><strong>Zobacz tak\u017ce: <a href=\"https:\/\/mediarun.com\/marketing\/atl\/nowe-spojrzenie-na-billboardy-wideo.html\">Nowe spojrzenie na billboardy (wideo)<\/a><br \/>\n<\/strong><\/p>\n<p>Zesp\u00f3\u0142 marketingu w jasny spos\u00f3b nawi\u0105zuje do tytu\u0142owego bohatera. Ant-Man kurczy si\u0119, ale zyskuje nadludzk\u0105 si\u0142\u0119 &#8211; okazuje si\u0119, ze wielko\u015b\u0107 nie ma znaczenia. Te ma\u0142e reklamy r\u00f3wnie\u017c lawinowo rozprzestrzeni\u0142y si\u0119 w internecie. <\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-antman.jpg\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-antman.jpg\" alt=\"mediarun-com-antman\" width=\"942\" height=\"577\" class=\"alignnone size-full wp-image-153356\" title=\"\"><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-antman-2.jpg\"><img decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-antman-2.jpg\" alt=\"mediarun-com-antman-2\" width=\"1024\" height=\"626\" class=\"alignnone size-full wp-image-153357\" title=\"\"><\/a><\/p>\n<p><a href=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-antman-3.jpg\"><img decoding=\"async\" src=\"https:\/\/mediarun.com\/wp-content\/uploads\/2015\/04\/mediarun-com-antman-3.jpg\" alt=\"mediarun-com-antman-3\" width=\"1024\" height=\"627\" class=\"alignnone size-full wp-image-153355\" title=\"\"><\/a><\/p>\n<p>Je\u015bli chcecie dowiedzie\u0107 si\u0119 co czeka Was w kinach zobaczcie trailer najnowszej produkcji Marvela:<\/p>\n<p><iframe width=\"970\" height=\"546\" src=\"https:\/\/www.youtube.com\/embed\/pWdKf3MneyI\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"Billboardy, \u017ceby przyku\u0107 nasz\u0105 uwag\u0119 musz\u0105 by\u0107 kreatywne i odwa\u017cne. G\u0142o\u015bnym echem odbi\u0142a si\u0119 kampania marki Carlsberg z promocyjnym billboardem, z kt\u00f3rego mo\u017cna napi\u0107 si\u0119 piwa. Tw\u00f3rcy kampanii reklamowych nie przestaj\u0105 nas jednak zaskakiwa\u0107.","protected":false},"author":1,"featured_media":153355,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[5155],"tags":[6403,643,2864,9675,200],"class_list":{"0":"post-153347","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-filme","8":"tag-billboard","9":"tag-film","10":"tag-marvel","11":"tag-ooh","12":"tag-reklama","13":"cs-entry","14":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/153347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=153347"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/153347\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/153355"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=153347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=153347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=153347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}