{"id":15323,"date":"2011-06-15T13:17:31","date_gmt":"2011-06-15T11:17:31","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/nie-plywam-w-smieciach-kampania-spoleczna-w-ochronie-jezior\/"},"modified":"2011-06-15T13:17:31","modified_gmt":"2011-06-15T11:17:31","slug":"nie-plywam-w-smieciach-kampania-spoleczna-w-ochronie-jezior","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/nie-plywam-w-smieciach-kampania-spoleczna-w-ochronie-jezior.html","title":{"rendered":"&#8222;Nie p\u0142ywam w \u015bmieciach&#8221; &#8211; kampania spo\u0142eczna w ochronie jezior"},"content":{"rendered":"<p>Kampania &#8222;Nie p\u0142ywam w \u015bmieciach&#8221; ma na celu edukacj\u0119 w zakresie ekologii w&oacute;d i promocj\u0119 postaw proekologicznych oraz budowanie indywidualnej odpowiedzialno\u015bci za stan zanieczyszczenia w&oacute;d.<\/p>\n<p>Kampania obejmie zasi\u0119giem pras\u0119, radio, city light, wiaty przystankowe, a tak\u017ce \u017cagl&oacute;wki na Mazurach oraz dzia\u0142ania niestandardowe i ambientowe w du\u017cych aglomeracjach. Wi\u0119kszo\u015b\u0107 dzia\u0142a\u0144 realizowana b\u0119dzie w drugiej po\u0142owie czerwca br.<\/p>\n<p>Za kreacj\u0119 odpowiada agencja Kings. Planowaniem i zakupem medi&oacute;w zaj\u0105\u0142 si\u0119 Value Media. Projekt finansowany jest ze \u015brodk&oacute;w Narodowego Funduszu Ochrony \u015arodowiska i Gospodarki Wodnej.<\/p>\n","protected":false},"excerpt":{"rendered":"Pod has\u0142em &#8222;Nie p\u0142ywam w \u015bmieciach&#8221; rozpocz\u0119\u0142a si\u0119 kampania spo\u0142eczna, kt&oacute;rej celem jest promowanie postaw proekologicznych.","protected":false},"author":1,"featured_media":15324,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[360],"class_list":{"0":"post-15323","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-value-media","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=15323"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15323\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/15324"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=15323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=15323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=15323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}