{"id":15305,"date":"2011-06-15T16:19:47","date_gmt":"2011-06-15T14:19:47","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/beko-rozpoczyna-letnia-kampanie-promocyjna-wideo\/"},"modified":"2011-06-15T16:19:47","modified_gmt":"2011-06-15T14:19:47","slug":"beko-rozpoczyna-letnia-kampanie-promocyjna-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/beko-rozpoczyna-letnia-kampanie-promocyjna-wideo.html","title":{"rendered":"Beko rozpoczyna letni\u0105 kampani\u0119 promocyjn\u0105 (wideo)"},"content":{"rendered":"<p>Dzia\u0142ania ATL obejm\u0105 TV, pras\u0119 bran\u017cow\u0105, radio, internet oraz materia\u0142y POS w punktach sprzeda\u017cy. <br \/>W ramach nowego programu marketingowego &#8222;Programator Korzy\u015bci Beko&#8221;, firma przygotowa\u0142a dla swoich klient&oacute;w specjaln\u0105 promocj\u0119.<\/p>\n<p>To pierwsza z wielu akcji przewidzianych w ramach programu. Przy zakupie jednego z modeli lod&oacute;wek typu No frost lub o klasie energetycznej A++ lub dwudrzwiowej lod&oacute;wki typu &#8222;side by side&#8221; (SBS) b\u0119dzie mo\u017cna otrzyma\u0107 jedn\u0105 z wybranych nagr&oacute;d: MP4 player, czajnik bezprzewodowy lub suszark\u0119 z jonizatorem.<\/p>\n<p>Zakup medi&oacute;w jest realizowany przez OMD Media Direction, a za ca\u0142\u0105 koncepcj\u0119, realizacj\u0119 promocji oraz kreacj\u0119 Programatora Korzy\u015bci Beko odpowiada agencja 4All. Spot telewizyjny opracowa\u0142a globalnie agencja TBWA.<\/p>\n<p>Promocja b\u0119dzie trwa\u0142a od 15 czerwca do 15 wrze\u015bnia br.<\/p>\n","protected":false},"excerpt":{"rendered":"Firma Beko rozpocz\u0119\u0142a kampani\u0119 reklamow\u0105 wspieraj\u0105c\u0105 promocj\u0119 konsumenck\u0105 pod has\u0142em &#8222;Beko ch\u0142odzi i nagrodzi&#8221;.","protected":false},"author":1,"featured_media":15306,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1891,678,303],"class_list":{"0":"post-15305","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-4-all","9":"tag-omd-media-direction","10":"tag-tbwa","11":"cs-entry","12":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=15305"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15305\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/15306"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=15305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=15305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=15305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}