Do komunikacji otwarcia nowego sklepu zostan\u0105 wykorzystane lokalne media: prasa i radio oraz emisje w radiow\u0119\u017ale na terenie CH Korona. Oprócz standardowego outdooru ( mix tablic 5×2 i 6×3) w komunikacji outdoroowej wykorzystane b\u0119d\u0105 równie\u017c dzia\u0142ania reklamowe w autobusach miejskich.<\/p>\n
Dzia\u0142ania online obejmuj\u0105 kampani\u0119 zasi\u0119gowa w lokalnych serwisach (miastowroc\u0142aw.pl<\/a>, mmwroc\u0142aw.pl<\/a>, gazetawroc\u0142awska.pl<\/a>, wroc\u0142aw.naszemiasto.pl<\/a>) oraz geotargetowanych na Wroc\u0142aw portalach interia i gazeta.pl. Uzupe\u0142niaj\u0105 i wspieraj\u0105 kampani\u0119 dzia\u0142ania w wyszukiwarce Google.<\/p>\n Kreacj\u0119 prasow\u0105 i internetow\u0105 przygotowa\u0142a agencja reklamowa Garmont, kreacj\u0119 i produkcj\u0119 spotów radiowych stworzy\u0142o studio produkcyjne Eurozet. Akcja promuj\u0105ca otwarcie drugiego wroc\u0142awskiego Decathlona potrwa do 1 lipca.<\/p>\n","protected":false},"excerpt":{"rendered":"Dom mediowy PanMedia Western zaplanowa\u0142 i zakupi\u0142 media dla najnowszej kampanii Decathlonu, która promuje nowy sklep tej sportowej sieci we wroc\u0142awskim Centrum Handlowym Korona.","protected":false},"author":1,"featured_media":15282,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[723,174],"class_list":{"0":"post-15281","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-decathlon","9":"tag-eurozet","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=15281"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/15281\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/15282"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=15281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=15281"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=15281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}